Corrugated POP Display Printing
Point-of-purchase (POP) displays are designed to capture shopper attention and influence buying decisions. Beyond structure and branding, the quality of print determines how well a display communicates from multiple viewing angles in a retail environment. Selecting the right printing method ensures your display performs both visually and functionally.
Printing Methods for Corrugated POP Displays
Not all printing methods are suited for corrugated displays. Each has its own strengths and trade-offs in cost, speed, quality, and run size. The three most common methods are:
Flexographic Printing
Flexographic printing uses plates to apply ink as material passes through rollers.
Advantages
Cost-Efficient at Scale: Once plates are created, cost per unit is low for large or repeat orders.
Pantone Accurate: Ensures precise color matching across production runs.
Versatile: Works on uneven surfaces and a wide range of substrates.
High Speed: Suited for mass production.
Limitations
High Startup Costs: Plates and tooling are expensive, making short runs less economical.
Poor for Sampling: Costly and impractical to produce prototypes.
Best Fit: Large-volume retail displays where consistency and color accuracy are priorities.
Digital Printing
Digital printing applies artwork directly from a file to the substrate, eliminating plates.
Advantages
Low Startup Cost: Cost-effective for short runs and prototypes.
Fast Turnaround: Ideal for tight deadlines or seasonal campaigns.
Flexible: Easily handles multiple SKUs or frequent artwork changes.
High Quality: Produces sharp graphics suitable for branded displays.
Limitations
Less Economical at Scale: Higher cost per unit for large volumes.
Color Variability: Approx. 95% accurate; not a perfect Pantone match.
Slower Mass Output: Not as efficient as flexographic presses for high quantities.
Best Fit: Small-batch retail displays, prototypes, or variable-data campaigns.
Lithographic (Offset) Printing
Lithographic printing transfers ink from a plate to a rubber blanket, then onto the substrate, with options for coatings or varnishes.
Advantages
Highest Quality: Sharp, detailed graphics with accurate color reproduction.
Premium Finishes: Coatings and varnishes enhance durability and appearance.
Scalable: Handles small to large format prints.
Limitations
High Setup Cost: Plates and setup make short runs expensive.
Not Sample-Friendly: Prototypes are cost-prohibitive.
Longer Lead Time: Setup and adjustments require planning.
Best Fit: High-volume displays where premium image quality is essential for brand impact.`
Designing Graphics for POP Displays
Effective POP displays combine structure with clear, impactful graphics. Common elements include:
Logos and Brand Colors
Product Imagery
Text (ingredients, instructions, contact info)
Symbols and Icons
Promotions or Pricing
Call-to-Action Messaging
Mascots or Characters
Any artwork provided must be adjusted to fit dielines correctly. Designers ensure bleed, folds, and structural features align with graphics to avoid misprints.
Choosing the Right Printing Method
When selecting a printing process, consider:
Quality: Lithographic offers the highest resolution; flexographic is durable but less detailed.
Budget and Quantity: Flexographic suits large runs, digital works best for small runs, lithographic for high-volume premium graphics.
Lead Time: Digital is fastest due to no plate requirements.
Brand Goals: For premium retail impact, lithographic justifies higher cost; for efficiency, flexographic is the workhorse.
Buyer Takeaway
Use flexographic printing for large-scale runs that need durability and consistent Pantone colors.
Choose digital printing for prototypes, short runs, or campaigns with multiple SKUs.
Invest in lithographic printing for premium displays that require sharp, high-quality graphics.
Selecting the right method ensures POP displays not only stand out visually but also align with budget and timeline requirements.
References
Association of Independent Corrugated Converters (AICC). (2024). Printing Methods in Corrugated Packaging. Retrieved from https://www.aiccbox.org
Flexible Packaging Association. (2023). Digital vs. Flexographic Printing. Retrieved from https://www.flexpack.org
Robertson, G. L. (2016). Food Packaging: Principles and Practice (3rd ed.). CRC Press.
Subscription packaging continues to expand across beauty, food, lifestyle, and specialty products. Buyers must balance branding, protection, and sustainability while keeping fulfillment efficient. This checklist highlights the critical areas buyers should review in 2026 when sourcing or redesigning subscription packaging. Branding and Unboxing Experience Seasonal or rotating graphics to keep unboxing fresh. Premium finishes such as foil, embossing, or unique die-cuts. Easy-open features like tear strips for convenience. Right-Sizing and Efficiency Reduce DIM charges with packaging tailored to product sizes. Use modular designs to cover multiple SKUs with fewer box sizes. Ensure packaging works with automation to speed fulfillment. Protection and Durability Inserts that prevent product shifting during transit. ISTA-tested designs to withstand vibration and drops. Moisture-resistant coatings for temperature-sensitive items. Sustainability Requirements FSC-certified corrugated or recycled substrates. Recyclable coatings or compostable options. Clear sustainability messaging to support consumer expectations. Cost Control SKU rationalization to limit unnecessary box variations. Material selection that balances protection and price. Supplier contracts that secure pricing for seasonal peaks. Packaging Solutions with Brown Packaging Brown Packaging designs subscription packaging that combines branding, protection, and sustainability. From FSC-certified corrugated to custom inserts, our solutions help buyers create packaging that builds loyalty and controls costs in 2026. Contact us to review your subscription packaging program. References Sustainable Packaging Coalition. (2023). Subscription Packaging and Consumer Insights. Retrieved from https://sustainablepackaging.orgForest Stewardship Council (FSC). (2023). FSC Certification Guidelines for Packaging. Retrieved from https://fsc.orgInternational Safe Transit Association (ISTA). (2023). ISTA Testing Procedures for Transport Packaging. Retrieved from https://ista.org (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Ecommerce Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts
As budgets tighten in 2026, packaging buyers are under pressure to reduce costs without increasing damage rates. Cutting too aggressively can lead to product loss, higher return rates, and frustrated customers. The key is balancing material use, box design, and supply chain efficiency so that savings do not come at the expense of protection. Where Packaging Costs Add Up Oversized boxes: Drive dimensional weight charges. Excess materials: Overuse of void fill and inserts. Complex SKU mix: Redundant sizes increase inventory costs. Inefficient freight: Poor palletization and stacking. Cost-Saving Strategies That Maintain Protection Right-sizing: Match box size to product dimensions to cut DIM charges and material use. Optimize corrugated grades: Switch to single- or double-wall where appropriate without compromising strength. Consolidate SKUs: Streamline packaging options to reduce inventory overhead. Efficient inserts: Replace foam or excess dunnage with engineered corrugated or molded pulp. Supplier contracts: Negotiate based on annual volumes, not just peak season orders. Testing Before Implementing Changes Use ASTM and ISTA protocols to ensure changes won’t increase product damage. Test for compression, vibration, and drop resistance. Run pilot shipments before scaling across the supply chain. Balancing Sustainability and Cost Eco-friendly doesn’t have to mean expensive: Use recyclable coatings to reduce plastic films. Choose corrugated designs that require less material while maintaining stacking strength. Highlight sustainable solutions in marketing to offset cost concerns. Packaging Solutions with Brown Packaging Brown Packaging helps companies lower costs while protecting products across the supply chain. From SKU rationalization to right-sized corrugated solutions, our team ensures packaging savings don’t compromise performance. Contact us to optimize your packaging program. References Soroka, W. (2009). Fundamentals of Packaging Technology (4th ed.). Institute of Packaging Professionals.ASTM International. (2023). ASTM D4169: Standard Practice for Performance Testing of Shipping Containers and Systems.Sustainable Packaging Coalition. (2023). Packaging Efficiency and Waste Reduction Report. Retrieved from https://sustainablepackaging.org (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts
Product damage is one of the most expensive risks in packaging. Beyond replacement costs, damaged goods lead to lost sales, returns, and reputational harm. In 2026, complex e-commerce, global shipping, and automation create new challenges for packaging buyers. The right materials, testing, and design strategies are critical to protecting products while controlling costs. Why Damage Prevention Matters Financial losses: Damaged products increase replacement and freight costs. Customer impact: Poor delivery experience reduces loyalty and repeat sales. Sustainability: Returns and waste drive higher carbon footprints. Compliance: Retailers often impose penalties for damaged shipments. Common Causes of Product Damage Compression: Pallet stacking weakens boxes in transit. Vibration and shock: Long-haul shipping increases risk. Moisture exposure: Humidity and rain compromise corrugated performance. Poor right-sizing: Oversized boxes allow product movement inside. Strategies to Reduce Damage in 2026 Right-size packaging: Minimize empty space and movement. Material optimization: Choose the correct corrugated grade for load demands. Protective inserts: Molded pulp or engineered corrugated reduce shock. Moisture-resistant coatings: Defend against water and humidity. Automation-friendly design: Prevent jams that damage products on high-speed lines. Testing Protocols for Damage Prevention ISTA testing: Simulates vibration, drops, and compression. ASTM standards: Validate packaging strength and durability. Pilot shipments: Real-world trials confirm lab results. Packaging Solutions with Brown Packaging Brown Packaging designs solutions that minimize damage across today’s complex supply chains. From right-sized corrugated to ISTA-tested inserts, we help buyers protect products while reducing costs. Contact us to strengthen your packaging program. References ASTM International. (2023). ASTM D4169: Standard Practice for Performance Testing of Shipping Containers and Systems.International Safe Transit Association (ISTA). (2023). ISTA Testing Procedures for Transport Packaging. Retrieved from https://ista.orgSoroka, W. (2009). Fundamentals of Packaging Technology (4th ed.). Institute of Packaging Professionals. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts
Retail packaging continues to evolve as brands balance sustainability, supply chain performance, and consumer experience. In 2026, buyers face new challenges shaped by material innovation, compliance requirements, and rising consumer expectations. Understanding these trends helps companies stay competitive while aligning packaging programs with industry standards. Sustainability Becomes Non-Negotiable Greater use of recyclable and compostable substrates. Retailers pushing suppliers toward FSC-certified materials. Minimalist designs that reduce waste without losing impact. Smarter Packaging for Supply Chains Increased adoption of right-sizing to reduce freight costs. Boxes designed for automation and faster fulfillment. Stronger corrugated grades to withstand long e-commerce journeys. Enhanced Consumer Experience Custom graphics for seasonal campaigns and limited editions. Tear strips, resealable closures, and window cutouts for convenience. Premium finishes that elevate gift packaging at retail. Growth of Hybrid Packaging Formats Combining corrugated strength with folding carton graphics. Modular designs for multi-SKU and club store environments. Packaging engineered to serve both e-commerce and in-store needs. Compliance and Testing Standards Retailers demanding ISTA and ASTM testing for packaging durability. Supply chain audits on recyclability and sustainability claims. More pressure for transparent reporting on environmental impact. Retail Packaging Solutions with Brown Packaging Brown Packaging helps brands adapt to evolving retail packaging trends. From sustainable substrates to automation-friendly designs, our solutions balance branding, durability, and compliance for 2026. Contact us to prepare your packaging program for the year ahead. References Forest Stewardship Council (FSC). (2023). FSC Packaging Certification Guidelines. Retrieved from https://fsc.orgSustainable Packaging Coalition. (2023). Packaging Trends and Consumer Insights. Retrieved from https://sustainablepackaging.orgSoroka, W. (2009). Fundamentals of Packaging Technology (4th ed.). Institute of Packaging Professionals. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts
Supplier contracts can make or break a packaging program. Without the right terms, buyers risk price volatility, missed lead times, and inconsistent product quality. In 2026, negotiating smart contracts is essential for controlling costs, securing reliable supply, and meeting compliance requirements. Why Packaging Contracts Matter Cost stability: Protects against sudden raw material price spikes. Supply security: Ensures availability during peak demand. Quality control: Aligns suppliers with testing and compliance standards. Operational efficiency: Streamlines purchasing and reduces administrative burden. Key Terms Buyers Should Negotiate Volume commitments: Secure better pricing with accurate forecasts. Price adjustment clauses: Define when and how costs can change. Lead times and delivery windows: Avoid shortages and production delays. Testing and compliance: Require ISTA, ASTM, or FSC certification where applicable. Sustainability commitments: Ensure suppliers align with environmental goals. Risks of Weak Contracts Paying inflated prices during market fluctuations. Receiving inconsistent corrugated strength or print quality. Missed shipments leading to costly expedited freight. Difficulty meeting retailer or regulatory compliance. Best Practices for Buyers in 2026 Leverage data: Use past order history to negotiate realistic volumes. Dual sourcing: Maintain backup suppliers for risk management. Annual reviews: Reassess terms to reflect changes in demand and compliance. Collaborative approach: Treat suppliers as partners, not just vendors. Packaging Solutions with Brown Packaging Brown Packaging helps buyers secure strong supplier contracts that balance cost, quality, and supply chain reliability. Our partnerships and industry expertise ensure your packaging program is protected for 2026 and beyond. Contact us to discuss supplier solutions. References Soroka, W. (2009). Fundamentals of Packaging Technology (4th ed.). Institute of Packaging Professionals.Fiber Box Association. (2024). Corrugated Packaging Market Outlook. Retrieved from https://www.fibrebox.orgSustainable Packaging Coalition. (2023). Supplier Standards for Sustainable Packaging. Retrieved from https://sustainablepackaging.org (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts
Packaging compliance is no longer optional—it’s a requirement for accessing retail shelves, shipping networks, and international markets. In 2026, buyers must navigate evolving regulations around sustainability, labeling, and testing to avoid costly fines, rejected shipments, or damaged customer relationships. Why Compliance Matters in 2026 Retail requirements: Major retailers demand FSC, ISTA, and sustainability certifications. E-commerce standards: Carriers enforce dimensional weight and package testing rules. Global trade: Export packaging must comply with ISPM 15, ASTM, and ISO guidelines. Consumer trust: Transparency in packaging claims impacts purchasing decisions. Key Compliance Areas for Buyers Material sourcing: FSC-certified corrugated and board for sustainability. Labeling standards: GS1-compliant barcodes and accurate product details. Durability testing: ISTA and ASTM protocols for drop, vibration, and compression. Sustainability regulations: Requirements for recyclable or compostable materials. Chemical restrictions: Compliance with FDA, EU, or state-specific standards. Common Compliance Challenges Keeping up with frequent regulatory changes. Managing multiple certifications across suppliers. Balancing compliance with cost-efficiency. Verifying supplier claims for sustainability. Best Practices for Staying Compliant Audit suppliers annually to confirm certification validity. Run internal packaging tests before scaling. Track regulatory updates for each region you ship to. Work with experienced partners who understand industry compliance. Packaging Solutions with Brown Packaging Brown Packaging helps buyers meet 2026 compliance standards with FSC-certified materials, ISTA-tested designs, and regulatory expertise. Our team ensures your packaging meets retailer, carrier, and sustainability requirements. Contact us to keep your program compliant. References Forest Stewardship Council (FSC). (2023). FSC Certification Guidelines for Packaging. Retrieved from https://fsc.orgInternational Safe Transit Association (ISTA). (2023). ISTA Testing Procedures for Transport Packaging. Retrieved from https://ista.orgGS1. (2024). Global Standards for Packaging and Labeling. Retrieved from https://www.gs1.org (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts
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For retail brands, Point of Purchase (POP) displays are crucial for maximizing product visibility and driving sales. Ensuring that these displays are retail-ready is key to making a powerful impact the moment they hit the sales floor. Below is a comprehensive checklist to help retailers ensure their POP displays are optimized for success. Brand Alignment Structural Integrity Visual Appeal Effective Messaging Product Accessibility Placement Strategy Legal and Compliance Functionality and Usability Testing and Optimization Inventory Management Brand Alignment Consistency with Branding: Ensure that all elements of the display align with the brand’s identity, including logos, colors, and messaging. Brand Visibility: The brand should be prominently featured and easily recognizable from a distance. Structural Integrity Material Quality: Use durable materials suited to the retail environment and the expected duration of the display’s use. Stability and Safety: Check that the display is stable and secure, posing no risk to customers or staff. Visual Appeal Attractive Design: Design should be eye-catching and visually appealing to draw customer attention. Clear and Compelling Graphics: Use high-quality images and graphics that are relevant to the products and appealing to the target audience. Effective Messaging Clear Communication: Ensure the messaging is straightforward and communicates the benefits or features of the product clearly. Promotional Details: Highlight any promotions, discounts, or special offers effectively. Product Accessibility Ease of Access: Products should be easy to reach and interact with; avoid cluttered arrangements that could deter customer interaction. Interactive Elements: Include interactive components if applicable, to enhance engagement. Placement Strategy Strategic Location: Place the display in high-traffic areas where it is most likely to draw attention and encourage interaction. Visibility from Multiple Angles: Ensure the display is visible from various angles of approach within the store. Legal and Compliance Regulatory Compliance: Ensure the display meets all local and national regulations regarding advertising, safety, and accessibility. Price Labeling: Make sure all products are correctly priced and comply with pricing regulations. Functionality and Usability Ease of Assembly: Ensure the display can be easily assembled and disassembled with clear instructions provided. Maintenance Needs: Consider the maintenance requirements for the display to keep it looking fresh and functional throughout its use. Testing and Optimization A/B Testing: Where possible, conduct tests to determine the most effective display configurations. Feedback Mechanisms: Incorporate feedback from staff and customers to refine and optimize the display. Inventory Management Stock Levels: Regularly check that the display is fully stocked. Quick Restock Capabilities: Ensure that restocking procedures are efficient to minimize empty shelves. Conclusion By following this checklist, retailers can ensure that their POP displays are not only appealing and effective but also aligned with broader marketing strategies and compliant with regulatory standards. Each point on the checklist helps to guarantee that the display will perform its function effectively: to attract, engage, and convert shoppers right at the point of purchase. If you are interested in POP displays, then partner with Brown Packaging today to get started. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. POP Display Facebook Twitter LinkedIn Pinterest Relevant Posts
The final steps in deploying a permanent and semi-permanent Point of Purchase (POP) display involve the logistics of distribution and the specifics of installation. Effective management of these stages is crucial to ensure that your displays are set up correctly, on time, and with optimal impact. This blog will guide you through the logistics and installation processes, providing insights on how to streamline these operations for maximum efficiency and effectiveness. Planning and Coordinating Logistics Understanding Distribution Requirements Begin by assessing the distribution requirements for your POP displays. Consider the number of locations, geographical spread, and the timeline for deployment. Effective logistics planning ensures that all displays reach their intended locations without delays or damage. Choosing a Distribution Partner Selecting the right logistics partner is vital. Look for providers with experience in handling retail displays, as they can offer specialized services such as on-time delivery to multiple locations, careful handling of materials, and even storage solutions if needed. Packaging for Protection Ensure that the POP displays are packaged securely to prevent damage during transit. This might involve custom crating or protective padding, especially for more delicate components. The goal is to have the displays arrive in pristine condition, ready for installation. Efficient and Effective Installation Preparing Installation Guidelines Provide clear, detailed installation guidelines to ensure consistent setup across all locations. This should include instructions on assembly, placement, and any necessary tools or materials. Proper guidelines help minimize errors and reduce the time needed for installation. Training Teams or Hiring Professionals Decide whether to train your staff for installation or to hire professional installers. Training in-house teams can be cost-effective and allow for more control over the process. However, professional installers can offer the advantage of experienced, quick, and reliable setup, which might be crucial for complex displays or large-scale rollouts. Coordinating with Retail Locations Work closely with the management of the retail locations where the displays will be installed. Coordination is essential for ensuring that the installation process does not disrupt business operations and that the display is placed in the most effective spot within the store. On-site Adjustments Be prepared for on-site adjustments. Even with thorough planning, the need for minor tweaks during installation is common. Quick decision-making and adaptability can help overcome any unforeseen challenges that arise during the setup. Monitoring and Troubleshooting Initial Feedback Loop Once the displays are installed, establish an initial feedback loop with the store managers and installation teams. Gather insights on the installation process and the initial response of customers to the displays. This feedback can be invaluable for making any immediate adjustments and for improving future deployments. Ongoing Maintenance Plan for the maintenance of the displays to ensure they remain attractive and functional throughout their intended lifespan. This might involve regular check-ups, cleaning, and repairs. Maintaining the displays well can significantly enhance their effectiveness and protect your investment. Conclusion Logistics and installation are critical phases in the deployment of POP displays. Efficiently managing these aspects ensures that your displays are set up to attract and engage customers effectively. By focusing on careful planning, clear communication, and flexibility, you can streamline these processes to achieve a successful display rollout that meets both your operational goals and marketing objectives. If you are interested in POP displays, then partner with Brown Packaging today to get started. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts
In the dynamic realm of retail, crafting the perfect display goes beyond just showcasing products – it’s about sparking customer interest, driving sales, and making a lasting impression. Key to this success is the strategic use of point-of-purchase (POP) displays, which have the power to influence buying decisions at the crucial moment. This guide delves into the essential factors to consider when choosing the right materials for your retail displays, ensuring that your creations stand out and make a genuine impact. Balancing Cost and Quality Your choice of materials significantly affects your display’s overall cost and quality. While cardboard offers an affordable option, plastic strikes a balance between cost and durability. Higher-end materials like wood and metal communicate luxury, potentially enhancing the perceived value of your products. Ensuring Longevity and Durability Consider the intended lifespan of your displays. Corrugated cardboard suits short-term promotions, while plastic, metal, and wood are better suited for long-lasting and semi-permanent installations. Plastic excels in semi-permanent setups, whereas wood and metal offer robustness for prolonged use. Flexibility for In-Store Mobility The ease of movement is vital for logistics and adaptability within the store. Well-designed displays simplify assembly, shipping, and rearrangement. Lightweight materials like cardboard are easy to transport and assemble, while plastic and metal provide flexibility in placement. Safeguarding Products with Smart Design Product protection is paramount, especially for fragile or valuable items. Metal, plastic, and wood offer enhanced impact resistance compared to cardboard. Secure display options like wire tethers can deter theft and prevent accidental damage. Aesthetic Appeal and Brand Alignment Materials contribute to the overall visual and tactile experience of your displays, playing a pivotal role in conveying your brand’s identity. Cardboard offers versatility in design, plastic exudes modernity, wood brings in natural charm, and metal adds a touch of sophistication. The inclusion of electronic components elevates interactivity and brand engagement. Sustainability and Environmental Responsibility In today’s eco-conscious landscape, consider the environmental impact of your display materials. Cardboard is a standout option due to its recyclability, while permanent materials generate less waste. Wood can often be repurposed, and metal is endlessly recyclable – align your choices with your brand’s commitment to sustainability. Materials that Complement Product Vibes Harmonize your display materials with your product type to create a coherent and captivating presentation. Cardboard’s adaptability suits a range of products, plastic shines for clothing and sleek items, wood adds warmth for food and wine displays, and metal lends an industrial edge for electronics and snacks. If you are interested in point of purchase displays, then partner with Brown Packaging today. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. POP Displays Facebook Twitter LinkedIn Pinterest Relevant Posts