Custom Packaging: Boost Your Brand Recognition and Customer Engagement
Custom packaging has become a popular trend in recent years, as businesses seek to differentiate themselves and make a lasting impression on their customers. The packaging of a product plays a significant role in the customer’s experience and can have a major impact on their perception of the brand. By creating a unique and personalized packaging design, businesses can enhance brand recognition and customer engagement.
In this blog, we will explore the trend of custom packaging and how it can help businesses achieve their goals. From increased brand recognition to a more personalized customer experience, the benefits of custom packaging are numerous. We will also discuss the considerations that businesses need to keep in mind to ensure success with custom packaging, including factors such as the type of product being packaged, the target audience, and the brand identity.
So, whether you are a business looking to enhance your brand image or a customer searching for a more personalized shopping experience, this blog will provide valuable insights into the world of custom packaging. Read on to learn more about how custom packaging can benefit your business and enhance your brand recognition and customer engagement.
Increased Brand Recognition
Increased brand recognition is one of the primary benefits of custom packaging. A unique and recognizable packaging design can help to make a lasting impression on customers and increase brand awareness. When customers are exposed to a consistent and visually appealing packaging design, they are more likely to remember the brand and associate it with positive experiences. This helps to build brand loyalty and foster customer engagement, as customers are more likely to return to a brand, they are familiar with and trust.
Incorporating elements such as custom branding, logos, and colors into the packaging design can also help to increase brand recognition. For example, a company could use its signature colors or logo on the packaging, making it easily recognizable and memorable to customers. This not only helps to build brand recognition but also serves as a marketing tool, as customers are more likely to notice and remember a distinctive packaging design.
In addition to visual elements, businesses can also use custom packaging to communicate the unique features and benefits of their products. By incorporating informative branding or product information into the packaging, businesses can differentiate themselves from their competitors and increase brand recognition.
Overall, custom packaging offers numerous benefits for businesses looking to increase brand recognition and foster customer engagement. By creating a unique and memorable packaging design, businesses can differentiate themselves from their competitors, build brand loyalty, and ultimately drive sales.
Personalized Customer Experience
Personalized customer experience is another key advantage of custom packaging. By incorporating elements such as personalized messaging, custom branding, and special packaging features, businesses can create a more meaningful and memorable customer experience. This not only helps to increase customer engagement but also fosters brand loyalty, as customers feel that their needs and preferences are being taken into consideration.
For example, a business could use custom packaging to create a special unboxing experience for its customers. This could include personalized messaging, such as a thank you note or a special message, that makes the customer feel valued and appreciated. The use of high-quality packaging materials, such as eco-friendly packaging or special packaging features, can also help to create a more personalized customer experience.
Personalized packaging can also be used to target specific customer segments. For example, a business could create special packaging designs for different age groups or customer interests. This not only helps to create a more personalized customer experience but also allows businesses to better understand and connect with their target audience.
In conclusion, personalized customer experience is a key advantage of custom packaging. By incorporating elements such as personalized messaging, custom branding, and special packaging features, businesses can create a more meaningful and memorable customer experience that increases customer engagement and fosters brand loyalty.
Marketing Tool
Custom packaging can serve as a powerful marketing tool for businesses, helping to increase brand recognition and drive sales. By creating a unique and visually appealing packaging design, businesses can differentiate themselves from their competitors and make a lasting impression on their customers.
One of the main benefits of custom packaging as a marketing tool is its ability to grab the attention of customers. A distinctive packaging design can help a product stand out on shelves, attracting the attention of customers and increasing the chances of a sale. This can be particularly important in crowded retail environments, where customers are faced with numerous choices and limited attention spans.
In addition to attracting attention, custom packaging can also serve as a platform for marketing messages and product information. By incorporating branding, logos, and product information into the packaging design, businesses can educate customers about their products and promote their brand. This not only helps to increase brand recognition but also drives sales by providing customers with the information they need to make an informed purchasing decision.
Custom packaging can also help businesses to create a consistent brand image across their product line. By using consistent branding, logos, and packaging designs, businesses can create a cohesive and recognizable brand image that helps to build brand loyalty and foster customer engagement.
Overall, custom packaging offers numerous benefits as a marketing tool, helping businesses to increase brand recognition, drive sales, and create a consistent brand image. Whether you are a small business looking to make a big impact or a large corporation seeking to stand out in a crowded retail environment, custom packaging can be a powerful marketing tool to help you achieve your goals.
Cost
Cost is an important consideration for businesses when it comes to custom packaging. While custom packaging offers numerous benefits in terms of increased brand recognition and customer engagement, it can also be more expensive than standard packaging options.
The cost of custom packaging can vary greatly depending on several factors, including the size and complexity of the packaging design, the type of materials used, and the quantity of packaging required. Businesses should also consider the costs associated with printing and production, as well as any additional costs associated with sourcing and shipping.
It is important for businesses to weigh the costs of custom packaging against the potential benefits, including increased brand recognition, customer engagement, and sales. In many cases, the additional investment in custom packaging can pay off in the long run, providing a strong return on investment through increased brand recognition, customer engagement, and sales.
Additionally, businesses can take steps to minimize the cost of custom packaging while still achieving their goals. For example, they can choose more cost-effective materials, such as recycled paper or biodegradable packaging, or opt for a more streamlined packaging design that reduces printing and production costs.
In conclusion, cost is an important consideration for businesses when it comes to custom packaging. While custom packaging can be more expensive than standard packaging options, the benefits in terms of increased brand recognition, customer engagement, and sales can often provide a strong return on investment. Businesses can take steps to minimize the cost of custom packaging while still achieving their goals, making it a cost-effective solution for many businesses looking to enhance their brand recognition and customer engagement.
Considerations For Success
To ensure success with custom packaging, there are several important considerations that businesses should keep in mind. These include:
- Understanding Your Target Audience: It is important to have a clear understanding of your target audience, including their needs, preferences, and buying habits. This information can help guide the design and messaging of your custom packaging, ensuring that it resonates with your target audience and drives sales.
- Creating a Distinctive Design: Your custom packaging should be visually appealing and distinctive, helping it to stand out on shelves and grab the attention of customers. The design should be reflective of your brand and consistent with your overall marketing strategy.
- Quality Materials: The quality of the materials used for your custom packaging is critical to its success. Not only should the materials be visually appealing and durable, but they should also be functional and provide the necessary protection for the products being packaged.
- Incorporating Branding and Messaging: Your custom packaging should prominently feature your branding and messaging, helping to increase brand recognition and drive sales. This includes the use of logos, slogans, and product information, as well as any personalized messaging.
- Cost Management: It is important to manage costs while creating custom packaging, ensuring that the benefits of the investment are maximized. This can include choosing cost-effective materials, reducing the complexity of the packaging design, and carefully managing production costs.
- Testing and Iteration: Finally, it is important to test and iterate on your custom packaging, ensuring that it is achieving its goals and providing the desired return on investment. This may involve making changes to the design, materials, or messaging, as well as ongoing testing and evaluation to ensure ongoing success.
In conclusion, success with custom packaging requires careful consideration and planning, including a clear understanding of your target audience, a distinctive and visually appealing design, high-quality materials, effective branding and messaging, cost management, and ongoing testing and iteration. By following these guidelines, businesses can ensure the success of their custom packaging, enhancing brand recognition and customer engagement, and driving sales.
Summary: Custom Packaging, Brand Recognition & Customer Engagement
In conclusion, custom packaging is a trend that is rapidly gaining popularity, and for good reason. By offering personalized experiences, businesses can enhance brand recognition and customer engagement, driving sales and providing a strong return on investment. Whether you’re a small business looking to differentiate yourself from the competition or a large corporation looking to strengthen your brand, custom packaging can provide a range of benefits.
However, it is important to keep in mind the various considerations for success, including understanding your target audience, creating a distinctive design, using quality materials, incorporating branding and messaging, managing costs, and testing and iterating to ensure ongoing success. With these guidelines in mind, businesses can create effective custom packaging that meets their goals and enhances their brand recognition and customer engagement.
Subscription packaging continues to expand across beauty, food, lifestyle, and specialty products. Buyers must balance branding, protection, and sustainability while keeping fulfillment efficient. This checklist highlights the critical areas buyers should review in 2026 when sourcing or redesigning subscription packaging. Branding and Unboxing Experience Seasonal or rotating graphics to keep unboxing fresh. Premium finishes such as foil, embossing, or unique die-cuts. Easy-open features like tear strips for convenience. Right-Sizing and Efficiency Reduce DIM charges with packaging tailored to product sizes. Use modular designs to cover multiple SKUs with fewer box sizes. Ensure packaging works with automation to speed fulfillment. Protection and Durability Inserts that prevent product shifting during transit. ISTA-tested designs to withstand vibration and drops. Moisture-resistant coatings for temperature-sensitive items. Sustainability Requirements FSC-certified corrugated or recycled substrates. Recyclable coatings or compostable options. Clear sustainability messaging to support consumer expectations. Cost Control SKU rationalization to limit unnecessary box variations. Material selection that balances protection and price. Supplier contracts that secure pricing for seasonal peaks. Packaging Solutions with Brown Packaging Brown Packaging designs subscription packaging that combines branding, protection, and sustainability. From FSC-certified corrugated to custom inserts, our solutions help buyers create packaging that builds loyalty and controls costs in 2026. Contact us to review your subscription packaging program. References Sustainable Packaging Coalition. (2023). Subscription Packaging and Consumer Insights. Retrieved from https://sustainablepackaging.orgForest Stewardship Council (FSC). (2023). FSC Certification Guidelines for Packaging. Retrieved from https://fsc.orgInternational Safe Transit Association (ISTA). (2023). ISTA Testing Procedures for Transport Packaging. Retrieved from https://ista.org (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Ecommerce Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts
As budgets tighten in 2026, packaging buyers are under pressure to reduce costs without increasing damage rates. Cutting too aggressively can lead to product loss, higher return rates, and frustrated customers. The key is balancing material use, box design, and supply chain efficiency so that savings do not come at the expense of protection. Where Packaging Costs Add Up Oversized boxes: Drive dimensional weight charges. Excess materials: Overuse of void fill and inserts. Complex SKU mix: Redundant sizes increase inventory costs. Inefficient freight: Poor palletization and stacking. Cost-Saving Strategies That Maintain Protection Right-sizing: Match box size to product dimensions to cut DIM charges and material use. Optimize corrugated grades: Switch to single- or double-wall where appropriate without compromising strength. Consolidate SKUs: Streamline packaging options to reduce inventory overhead. Efficient inserts: Replace foam or excess dunnage with engineered corrugated or molded pulp. Supplier contracts: Negotiate based on annual volumes, not just peak season orders. Testing Before Implementing Changes Use ASTM and ISTA protocols to ensure changes won’t increase product damage. Test for compression, vibration, and drop resistance. Run pilot shipments before scaling across the supply chain. Balancing Sustainability and Cost Eco-friendly doesn’t have to mean expensive: Use recyclable coatings to reduce plastic films. Choose corrugated designs that require less material while maintaining stacking strength. Highlight sustainable solutions in marketing to offset cost concerns. Packaging Solutions with Brown Packaging Brown Packaging helps companies lower costs while protecting products across the supply chain. From SKU rationalization to right-sized corrugated solutions, our team ensures packaging savings don’t compromise performance. Contact us to optimize your packaging program. References Soroka, W. (2009). Fundamentals of Packaging Technology (4th ed.). Institute of Packaging Professionals.ASTM International. (2023). ASTM D4169: Standard Practice for Performance Testing of Shipping Containers and Systems.Sustainable Packaging Coalition. (2023). Packaging Efficiency and Waste Reduction Report. Retrieved from https://sustainablepackaging.org (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts
Product damage is one of the most expensive risks in packaging. Beyond replacement costs, damaged goods lead to lost sales, returns, and reputational harm. In 2026, complex e-commerce, global shipping, and automation create new challenges for packaging buyers. The right materials, testing, and design strategies are critical to protecting products while controlling costs. Why Damage Prevention Matters Financial losses: Damaged products increase replacement and freight costs. Customer impact: Poor delivery experience reduces loyalty and repeat sales. Sustainability: Returns and waste drive higher carbon footprints. Compliance: Retailers often impose penalties for damaged shipments. Common Causes of Product Damage Compression: Pallet stacking weakens boxes in transit. Vibration and shock: Long-haul shipping increases risk. Moisture exposure: Humidity and rain compromise corrugated performance. Poor right-sizing: Oversized boxes allow product movement inside. Strategies to Reduce Damage in 2026 Right-size packaging: Minimize empty space and movement. Material optimization: Choose the correct corrugated grade for load demands. Protective inserts: Molded pulp or engineered corrugated reduce shock. Moisture-resistant coatings: Defend against water and humidity. Automation-friendly design: Prevent jams that damage products on high-speed lines. Testing Protocols for Damage Prevention ISTA testing: Simulates vibration, drops, and compression. ASTM standards: Validate packaging strength and durability. Pilot shipments: Real-world trials confirm lab results. Packaging Solutions with Brown Packaging Brown Packaging designs solutions that minimize damage across today’s complex supply chains. From right-sized corrugated to ISTA-tested inserts, we help buyers protect products while reducing costs. Contact us to strengthen your packaging program. References ASTM International. (2023). ASTM D4169: Standard Practice for Performance Testing of Shipping Containers and Systems.International Safe Transit Association (ISTA). (2023). ISTA Testing Procedures for Transport Packaging. Retrieved from https://ista.orgSoroka, W. (2009). Fundamentals of Packaging Technology (4th ed.). Institute of Packaging Professionals. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts
Retail packaging continues to evolve as brands balance sustainability, supply chain performance, and consumer experience. In 2026, buyers face new challenges shaped by material innovation, compliance requirements, and rising consumer expectations. Understanding these trends helps companies stay competitive while aligning packaging programs with industry standards. Sustainability Becomes Non-Negotiable Greater use of recyclable and compostable substrates. Retailers pushing suppliers toward FSC-certified materials. Minimalist designs that reduce waste without losing impact. Smarter Packaging for Supply Chains Increased adoption of right-sizing to reduce freight costs. Boxes designed for automation and faster fulfillment. Stronger corrugated grades to withstand long e-commerce journeys. Enhanced Consumer Experience Custom graphics for seasonal campaigns and limited editions. Tear strips, resealable closures, and window cutouts for convenience. Premium finishes that elevate gift packaging at retail. Growth of Hybrid Packaging Formats Combining corrugated strength with folding carton graphics. Modular designs for multi-SKU and club store environments. Packaging engineered to serve both e-commerce and in-store needs. Compliance and Testing Standards Retailers demanding ISTA and ASTM testing for packaging durability. Supply chain audits on recyclability and sustainability claims. More pressure for transparent reporting on environmental impact. Retail Packaging Solutions with Brown Packaging Brown Packaging helps brands adapt to evolving retail packaging trends. From sustainable substrates to automation-friendly designs, our solutions balance branding, durability, and compliance for 2026. Contact us to prepare your packaging program for the year ahead. References Forest Stewardship Council (FSC). (2023). FSC Packaging Certification Guidelines. Retrieved from https://fsc.orgSustainable Packaging Coalition. (2023). Packaging Trends and Consumer Insights. Retrieved from https://sustainablepackaging.orgSoroka, W. (2009). Fundamentals of Packaging Technology (4th ed.). Institute of Packaging Professionals. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts
Supplier contracts can make or break a packaging program. Without the right terms, buyers risk price volatility, missed lead times, and inconsistent product quality. In 2026, negotiating smart contracts is essential for controlling costs, securing reliable supply, and meeting compliance requirements. Why Packaging Contracts Matter Cost stability: Protects against sudden raw material price spikes. Supply security: Ensures availability during peak demand. Quality control: Aligns suppliers with testing and compliance standards. Operational efficiency: Streamlines purchasing and reduces administrative burden. Key Terms Buyers Should Negotiate Volume commitments: Secure better pricing with accurate forecasts. Price adjustment clauses: Define when and how costs can change. Lead times and delivery windows: Avoid shortages and production delays. Testing and compliance: Require ISTA, ASTM, or FSC certification where applicable. Sustainability commitments: Ensure suppliers align with environmental goals. Risks of Weak Contracts Paying inflated prices during market fluctuations. Receiving inconsistent corrugated strength or print quality. Missed shipments leading to costly expedited freight. Difficulty meeting retailer or regulatory compliance. Best Practices for Buyers in 2026 Leverage data: Use past order history to negotiate realistic volumes. Dual sourcing: Maintain backup suppliers for risk management. Annual reviews: Reassess terms to reflect changes in demand and compliance. Collaborative approach: Treat suppliers as partners, not just vendors. Packaging Solutions with Brown Packaging Brown Packaging helps buyers secure strong supplier contracts that balance cost, quality, and supply chain reliability. Our partnerships and industry expertise ensure your packaging program is protected for 2026 and beyond. Contact us to discuss supplier solutions. References Soroka, W. (2009). Fundamentals of Packaging Technology (4th ed.). Institute of Packaging Professionals.Fiber Box Association. (2024). Corrugated Packaging Market Outlook. Retrieved from https://www.fibrebox.orgSustainable Packaging Coalition. (2023). Supplier Standards for Sustainable Packaging. Retrieved from https://sustainablepackaging.org (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts
Packaging compliance is no longer optional—it’s a requirement for accessing retail shelves, shipping networks, and international markets. In 2026, buyers must navigate evolving regulations around sustainability, labeling, and testing to avoid costly fines, rejected shipments, or damaged customer relationships. Why Compliance Matters in 2026 Retail requirements: Major retailers demand FSC, ISTA, and sustainability certifications. E-commerce standards: Carriers enforce dimensional weight and package testing rules. Global trade: Export packaging must comply with ISPM 15, ASTM, and ISO guidelines. Consumer trust: Transparency in packaging claims impacts purchasing decisions. Key Compliance Areas for Buyers Material sourcing: FSC-certified corrugated and board for sustainability. Labeling standards: GS1-compliant barcodes and accurate product details. Durability testing: ISTA and ASTM protocols for drop, vibration, and compression. Sustainability regulations: Requirements for recyclable or compostable materials. Chemical restrictions: Compliance with FDA, EU, or state-specific standards. Common Compliance Challenges Keeping up with frequent regulatory changes. Managing multiple certifications across suppliers. Balancing compliance with cost-efficiency. Verifying supplier claims for sustainability. Best Practices for Staying Compliant Audit suppliers annually to confirm certification validity. Run internal packaging tests before scaling. Track regulatory updates for each region you ship to. Work with experienced partners who understand industry compliance. Packaging Solutions with Brown Packaging Brown Packaging helps buyers meet 2026 compliance standards with FSC-certified materials, ISTA-tested designs, and regulatory expertise. Our team ensures your packaging meets retailer, carrier, and sustainability requirements. Contact us to keep your program compliant. References Forest Stewardship Council (FSC). (2023). FSC Certification Guidelines for Packaging. Retrieved from https://fsc.orgInternational Safe Transit Association (ISTA). (2023). ISTA Testing Procedures for Transport Packaging. Retrieved from https://ista.orgGS1. (2024). Global Standards for Packaging and Labeling. Retrieved from https://www.gs1.org (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts
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When it comes to marketing and selling products, presentation matters. Bundle packaging is a clever and effective strategy that many businesses use to enhance their products’ appeal and value. Whether you’re a retailer, e-commerce business, or a manufacturer, understanding the art of bundle packaging can make a significant difference in your sales and customer satisfaction. In this blog, we’ll delve into the world of bundle packaging, exploring what it is, its benefits, and how to create effective bundles that resonate with your target audience. What is Bundle Packaging? Bundle packaging, also known as product bundling, is the practice of grouping together multiple related products or services into a single package for sale. Instead of selling each item individually, businesses package them together as a bundle, often offering it at a discounted price or with added value. This packaging strategy aims to entice customers to purchase more and enhance their overall shopping experience. The Benefits of Bundle Packaging Bundle packaging offers a range of advantages for both businesses and consumers: Increased Sales: One of the primary benefits of bundle packaging is its potential to boost sales. Customers are more likely to purchase a bundle of related items if it offers them better value compared to buying each item separately. This can lead to an increase in the average transaction value. Clear Value Proposition: Bundles provide a clear value proposition to customers. They can see that by purchasing the bundle, they are getting a deal or receiving added value, which can be a powerful motivator for purchase. Enhanced Customer Experience: Customers appreciate convenience. Bundling complementary products together can save them time and effort in finding and purchasing individual items. This convenience can lead to improved customer satisfaction and loyalty. Inventory Management: For businesses, bundle packaging can help manage inventory effectively. It allows you to bundle slower-moving products with more popular ones, helping to clear out older stock and improve cash flow. Competitive Advantage: Creating unique and compelling bundles can set your business apart from competitors. It allows you to differentiate your offerings and attract customers seeking a comprehensive solution. How to Create Effective Bundles Creating successful bundle packages requires careful planning and consideration. Here are some steps to guide you: Understand Your Audience: Start by understanding your target audience’s needs and preferences. What products or services are they likely to buy together? What problems can your bundles solve for them? Choose Complementary Products: Select products that naturally complement each other. They should enhance the value of the bundle and make sense to the customer. For example, a camera bundle could include lenses, a tripod, and a camera bag. Pricing Strategy: Determine the pricing strategy for your bundles. Typically, bundles are priced lower than the total cost of purchasing each item separately, offering customers a discount. However, ensure that your pricing still allows for a reasonable profit margin. Packaging Design: Invest in attractive and informative packaging design. The packaging should clearly communicate what’s included in the bundle and its value proposition. High-quality packaging enhances the perceived value of the bundle. Marketing and Promotion: Promote your bundles through various marketing channels, both online and offline. Highlight the benefits of purchasing the bundle, such as cost savings or convenience. Use visuals and descriptions that resonate with your target audience. Monitor and Adjust: Track the performance of your bundles. Analyze sales data, customer feedback, and return on investment. Make adjustments as needed to optimize your bundle offerings. Examples of Successful Bundle Packaging Tech Gadgets Bundle: A bundle that includes a smartphone, wireless earbuds, and a phone case, all for a lower price than buying them individually. Cooking Essentials Bundle: A bundle of kitchen appliances like a blender, food processor, and a set of high-quality knives, perfect for aspiring chefs. Beauty and Skincare Set: A bundle containing skincare products, makeup, and a cosmetic bag, offering customers a complete beauty solution. Fitness Starter Pack: A bundle with workout equipment, a fitness tracker, and a subscription to a fitness app, targeting fitness enthusiasts. In Conclusion Bundle packaging is a powerful strategy that can benefit both businesses and customers. It offers convenience, value, and the potential for increased sales. By understanding your audience, choosing the right products, and effectively marketing your bundles, you can tap into the potential of bundle packaging to enhance your brand and drive revenue. So, get creative, bundle up, and watch your sales soar! If you are interested in bundle packaging, then partner with Brown Packaging today to get started. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts
SO 9001:2015 is a globally recognized certification for quality management systems (QMS). To earn certification, companies must demonstrate the ability to consistently provide products and services that meet customer and regulatory requirements. For packaging buyers, working with an ISO-certified supplier ensures higher quality, reliability, and reduced risk across the supply chain. What ISO Certification Means in Packaging An ISO 9001:2015 certified packaging company follows structured processes that guarantee consistent product performance and service quality. This standard is especially important in industries such as medical, electronics, and food, where compliance and reliability are critical. At Brown Packaging, our ISO certification reinforces our commitment to: Delivering consistent, high-quality packaging solutions. Ensuring a positive and repeatable customer experience. Driving continuous improvement in service, products, and operations. Why ISO Certification Matters for Customers Limiting Risk and Maximizing Opportunities ISO 9001:2015 requires a proactive approach to risk management. We identify risks in operations, projects, and vendor relationships, then implement structured controls. This reduces unexpected issues and allows for better planning, decision-making, and collaboration. Preventing Repeated Mistakes ISO standards require record-keeping and root-cause analysis of issues. Instead of recurring problems, corrective actions are communicated across the company to ensure solutions are lasting. This saves customers time, money, and frustration. Operational Effectiveness Certified companies must monitor, measure, and analyze their QMS for effectiveness. At Brown Packaging, this translates to: Improved transparency in projects Stronger communication between stakeholders Continuous performance improvements that directly benefit customers Work With Brown Packaging Choosing an ISO 9001:2015 certified packaging partner gives you confidence that your packaging will be produced under a proven quality framework. At Brown Packaging, we combine industry expertise with certified systems to deliver solutions you can rely on. Contact Brown Packaging today to learn how our certification benefits your packaging program. References International Organization for Standardization (ISO). (2015). ISO 9001:2015 Quality Management Systems. Retrieved from https://www.iso.org/standard/62085.html American Society for Quality (ASQ). (2023). ISO 9001 Quality Management Systems. Retrieved from https://asq.org/quality-resources/iso-9001 BSI Group. (2023). Benefits of ISO 9001 Certification. Retrieved from https://www.bsigroup.com (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Folding Carton Display Packaging Rigid Box Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts
Corrugated board comes in multiple flute sizes and wall grades, each designed to balance strength, weight, and cost. Selecting the wrong grade can lead to product damage, excessive freight costs, or unnecessary material expense. In 2026, buyers must match corrugated performance to their supply chain conditions, sustainability goals, and budget requirements. Common Corrugated Grades Single-wall: Lightweight, cost-effective, suitable for many retail and e-commerce uses. Double-wall: Greater strength and stacking ability for heavy or fragile items. Triple-wall: Maximum compression resistance for industrial, bulk, and export packaging. Key Factors When Choosing a Grade Product weight: Heavier items require stronger board. Supply chain conditions: Long transit times, stacking, and climate variations increase stress. Cost balance: Higher grades protect better but add material expense. Sustainability goals: Use recycled content or right-size to minimize waste. Compliance: Certain industries require ISTA or ASTM-tested packaging. How to Match Grade to Application E-commerce: Single-wall RSCs with performance coatings for moisture resistance. Industrial parts: Double-wall or triple-wall for high stacking and pallet loads. Export packaging: Triple-wall FOL boxes for international freight durability. Retail displays: Lighter grades with strong print surfaces for shelf appeal. Testing for Performance Confidence Compression testing: Ensures cartons withstand stacking loads. Vibration and drop testing: Validates protection during transport. Material analysis: Confirms recycled fiber content aligns with performance goals. Packaging Solutions with Brown Packaging Brown Packaging works with buyers to identify the right corrugated grade for each application. From single-wall e-commerce boxes to triple-wall export packaging, we balance protection, cost, and sustainability. Contact us to select the right grade for 2026. References ASTM International. (2023). ASTM D642: Standard Test Method for Compression Resistance of Shipping Containers.Soroka, W. (2009). Fundamentals of Packaging Technology (4th ed.). Institute of Packaging Professionals.Fiber Box Association. (2024). Corrugated Packaging Performance Handbook. Retrieved from https://www.fibrebox.org (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Corrugated Boxes Facebook Twitter LinkedIn Pinterest Relevant Posts