We offer a variety of custom packaging products and solutions to meet all your packaging needs in one place. You’ll work directly with a dedicated project specialist to customize your package according to your specifications, including branding, features, and design.
Corrugated Boxes
Folding Cartons
POP Displays
Pouches
Foam
Additional Packaging
Our stock packaging products, from corrugated boxes to stretch film, offer a wide selection, including essentials like tape, edge protectors, labels, and more, with quick turnaround times to meet your packaging needs efficiently.
Our stock packaging products, from corrugated boxes to stretch film, offer a wide selection, including essentials like tape, edge protectors, labels, and more, with quick turnaround times to meet your packaging needs efficiently.
We build durable and efficient packaging for simple to the most complex products.
Sterilization, clean room and medical compliant packaging products and solutions.
We serve a wide variety of businesses including: pet, toy, cosmetic, electronic and more.
At Brown Packaging, we help our clients create unique packages that reflect their brand and produce results. As a result, we look to add as much value to your packaging experience and product as possible with our services.
Optimize Your Packaging with Structural Design Services
Our structural design services optimize your packaging by enhancing durability and reducing material use, which leads to cost savings and increased sustainability. By focusing on efficient design, we help improve product protection, reduce shipping costs, and minimize environmental impact. These tailored solutions also boost your brand’s shelf presence, making your packaging both functional and attractive.
Optimize Your Packaging with Structural Design Services
Our structural design services optimize your packaging by enhancing durability and reducing material use, which leads to cost savings and increased sustainability. By focusing on efficient design, we help improve product protection, reduce shipping costs, and minimize environmental impact. These tailored solutions also boost your brand’s shelf presence, making your packaging both functional and attractive.
Our sustainable packaging products are designed to minimize environmental impact while maintaining top-notch quality and durability. Choose from a variety of eco-friendly materials, inks, prints and other customizable options to meet your sustainability goals.
Full-Service Packaging
Get all your packaging needs from one supplier, guiding you from concept to completion.
Flexible Solutions
We offer packaging options to suit the needs of any brand and budget.
Expert Assistance
Work one on one with a dedicated project manager from concept to completion.
Compliant Solutions
Our packaging solutions meet both retailer requirements and government regulations.
Full-Service Packaging
Get all your packaging needs from one supplier, guiding you from concept to completion.
Flexible Solutions
We offer packaging options to suit the needs of any brand and budget.
Expert Assistance
Work one on one with a dedicated project manager from concept to completion.
Compliant Solutions
Our packaging solutions meet both retailer requirements and government regulations.
If you need any assistance with your packaging or have a question, then contact us directly at request@brownpackaging.com or (714)300-0650. Learn more about packaging by reading our blog posts on new and trending topics.
In the intricate world of retail, Point-of-Purchase (POP) displays play a critical role in influencing consumer decisions and driving sales. When it comes to choosing between temporary and permanent POP displays, retailers face a crucial decision that can significantly impact their marketing strategy and brand visibility. Each option comes with its own set of advantages and drawbacks, making it essential to understand the pros and cons of both approaches. Temporary POP Displays Pros Flexibility: Temporary displays are ideal for short-term promotions, seasonal campaigns, or product launches. They can be quickly set up and removed, allowing retailers to adapt to changing marketing strategies. Cost-Effective: These displays often require lower upfront costs, making them suitable for brands with budget constraints. Variety: Temporary displays come in various shapes, sizes, and materials, providing room for creativity and experimentation. Cons Limited Durability: As the name suggests, temporary displays are not built for long-term use and may not withstand heavy wear and tear. Brand Consistency: Achieving consistent branding can be challenging across various temporary displays, potentially affecting brand recognition. Environmental Impact: Frequent replacement of temporary displays can contribute to waste and environmental concerns. Permanent POP Displays Pros Durability: Permanent displays are designed to withstand continuous use and are suitable for long-term campaigns. They offer a more robust solution that can last for years. Consistent Branding: Permanent displays offer a consistent brand image throughout the store, enhancing brand recognition and customer familiarity. Sustainability: While they may involve higher upfront costs, permanent displays can be more environmentally friendly in the long run due to their extended lifespan. Cons Higher Costs: Permanent displays often require a larger investment upfront, including design, manufacturing, and installation expenses. Limited Flexibility: Once installed, making changes to permanent displays can be challenging and costly. Space Considerations: Permanent displays require dedicated space within the store, limiting flexibility in layout changes. Making the Right Choice The decision between temporary and permanent POP displays ultimately depends on your specific goals, budget, and brand strategy. Temporary Displays Are Ideal When: You have short-term promotions or seasonal campaigns. You want to test different display concepts and measure their effectiveness. Budget constraints are a concern. You want to keep your displays fresh and engaging by frequently updating them. Permanent Displays Are Ideal When: You have a consistent brand message that you want to convey throughout the year. You’re looking for a long-term solution that offers durability and sustainability. You have the budget for upfront investment and are willing to commit to a more substantial display presence. You want to establish a strong and recognizable brand presence within the store. A Hybrid Approach In some cases, it may be beneficial to opt for a hybrid approach, combining both temporary and permanent displays to leverage the strengths of each. For instance, permanent displays can serve as the foundation, while temporary displays are used for specific promotions or new product launches. If you are interested in pop displays, then partner with Brown Packaging today to get started. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. POP Displays Facebook Twitter LinkedIn Pinterest Relevant Posts
Rigid boxes, also known as set-up boxes, are high-quality packaging boxes that offer an unmatched level of durability and sturdiness. They are often used for luxury products like cosmetics, electronics, and other high-end products that require extra protection during shipping and handling. While rigid boxes are known for their superior quality, they can be more costly than alternatives. In this blog, we will explore why rigid boxes are more expensive than people think and what factors contribute to their higher cost. Why Rigid Boxes Are Costly Material Costs One of the primary reasons why rigid boxes are more expensive than alternatives is the cost of the materials used to make them. Unlike regular corrugated boxes, rigid boxes are made from thicker and sturdier materials, such as heavier gauge chipboard. These materials are more expensive than regular cardboard, and the thickness of the material increases the cost of the box further. In addition, rigid boxes often require additional materials, such as foam inserts or magnetic closures, which can increase the overall cost of the box. Production Rigid boxes require a more complicated manufacturing process than regular cardboard boxes. The production process involves several steps, including cutting, folding, gluing, and assembly, which require specialized machinery and skilled labor. The production process for rigid boxes is more time-consuming and requires more manual labor, which adds to the overall cost of the box. Customization Rigid boxes are often used for high-end products that require a unique and personalized packaging solution. Customization options like embossing, debossing, foil stamping, and printing can add to the cost of the box. The cost of customization depends on the complexity of the design, the number of colors used, and the printing method used. In addition, the cost of customization increases with the size of the box, making larger boxes more expensive to customize. Shipping Costs Rigid boxes are heavier and bulkier than regular cardboard boxes, which can increase the cost of shipping. The additional weight and size of the box can also affect the cost of storage and warehousing. Brand Value Finally, the brand value associated with rigid boxes can also add to the overall cost. Rigid boxes are often associated with high-end products and luxury brands, and the premium packaging can enhance the overall customer experience. While the cost of the box may be higher, the perceived value of the product is also higher, which can justify the increased cost. Minimum Order Quantity Rigid boxes are often custom-made, which means that there may be a minimum order quantity (MOQ) requirement. The MOQ can vary depending on the size, material, and customization options of the box. A higher MOQ can increase the overall cost of the box, especially if you don’t need a large quantity. Design Costs If you don’t have an existing packaging design, you may need to hire a graphic designer or packaging specialist to create a design that fits your brand and product. Design costs can add to the overall cost of the box, especially if you require a complex or detailed design. Storage and Warehousing Costs Rigid boxes are bulkier than regular cardboard boxes, which can affect the storage and warehousing costs. If you’re ordering a large quantity of rigid boxes, you may need to find additional storage space to keep them until they’re ready to be shipped. Storage and warehousing costs can add to the overall cost of the box, especially if you’re working with a tight budget. When Should You Invest in a Rigid Box? When it comes to packaging, choosing the right box for your product is crucial for its protection during shipping and handling, as well as for the overall customer experience. While rigid boxes may be more expensive than regular cardboard boxes, there are several instances when investing in a rigid box can be a worthwhile investment for your product. Here are some of the scenarios when you should consider investing in a rigid box: High-End Products If you’re selling high-end products like luxury cosmetics, electronics, or other premium products, a rigid box is an excellent investment to enhance the overall customer experience. Rigid boxes offer a premium and sophisticated look and feel, which can increase the perceived value of the product. Fragile or Heavy Products If your product is fragile or heavy, a rigid box can provide the necessary protection during shipping and handling. The thick and sturdy material of rigid boxes can prevent damage or breakage, which can save you money in the long run by reducing the number of damaged or returned products. Customization Needs If you want to create a unique and personalized packaging solution for your product, a rigid box is an excellent choice. Rigid boxes offer a variety of customization options, including embossing, debossing, foil stamping, and printing. These customization options can help you create a packaging design that reflects your brand and enhances the overall customer experience. Retail Display Needs If your product will be displayed in a retail store, a rigid box can provide a more professional and polished look than regular cardboard boxes. Rigid boxes are sturdy and can be customized with your brand’s logo and design, making them an excellent choice for retail displays. Reusability Rigid boxes are durable and can be reused, making them a sustainable choice for packaging. If you’re selling a product that has a long shelf life or can be repurposed, a rigid box can be a great investment, as customers are more likely to keep the box and reuse it for storage or other purposes. Product Differentiation Investing in a rigid box can help your product stand out on the shelf and differentiate it from competitors. By customizing your rigid box with unique design elements, such as embossing or foiling, you can create a packaging solution that reflects your brand and product and captures the attention of consumers. If you are interested in rigid boxes or more cost-effective alternatives for your product, then partner with Brown Packaging today to get started. (714)300-0650 request@brownpackaging.com Most
In today’s fast-paced world, protecting fragile and valuable items during transportation is of utmost importance. Whether it’s delicate electronics, intricate machinery, or even perishable goods, reliable and innovative protective packaging solutions are essential to ensure products reach their destination unharmed. Over the years, advancements in technology have revolutionized the field of protective packaging, offering improved safety, efficiency, and sustainability. In this blog, we will delve into some of the most exciting technology innovations in protective packaging and explore their potential to transform the industry. Smart Packaging The integration of smart technologies into packaging has brought about a paradigm shift in protective packaging. Sensors and embedded devices now enable real-time monitoring of various environmental conditions, including temperature, humidity, pressure, and even shock. This data helps companies identify potential risks and take proactive measures to prevent damage. For instance, pharmaceutical companies can monitor temperature-sensitive medications to ensure they remain within the required temperature range during transit. Furthermore, smart packaging can also provide end-to-end visibility, allowing customers and businesses to track their packages in real-time, enhancing security and peace of mind. Active Packaging Active packaging involves incorporating active substances or systems within packaging materials to extend the shelf life of perishable products. For instance, oxygen absorbers and moisture control packets help maintain the freshness of food items, reducing spoilage and waste. Similarly, antimicrobial packaging inhibits the growth of bacteria, ensuring the safety and longevity of medical supplies and food products. By actively interacting with the product or its environment, these packaging solutions actively contribute to preserving the quality and integrity of goods during storage and transportation. Eco-friendly Materials Sustainability is a key focus in the packaging industry, and protective packaging is no exception. Innovations in eco-friendly materials have paved the way for greener packaging solutions. Biodegradable and compostable packaging materials derived from renewable resources, such as plant-based plastics are gaining popularity. These materials offer comparable protective properties while significantly reducing the environmental impact associated with traditional packaging. Moreover, advancements in recycling technologies allow for the efficient reprocessing of packaging materials, promoting a circular economy. Shock-Resistant Packaging One of the primary challenges in protective packaging is mitigating the impact of shocks and vibrations during transportation. Recent technological advancements have led to the development of shock-resistant packaging materials with enhanced cushioning properties. For instance, advanced foam materials, such as polyethylene (PE or EPE) foams, polyurethane (PU) foams, and cross-linked foams, offer excellent shock absorption capabilities. Final Thoughts: Protective Packaging Technology Innovations Technology innovations in protective packaging have revolutionized the way we safeguard valuable and fragile items during transportation. From smart packaging with real-time monitoring capabilities to active packaging that extends the shelf life of perishable goods, these advancements have significantly improved safety and efficiency. Additionally, the adoption of eco-friendly materials and the development of shock-resistant packaging have contributed to reducing environmental impact and mitigating damage caused by transportation hazards. As technology continues to evolve, we can expect further advancements in protective packaging, ensuring the safe and secure delivery of products in the future. If you are interested in protective packaging, then partner with Brown Packaging today to get started. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts
In the business landscape, packaging plays a pivotal role in shaping consumer perception and brand identity. While great packaging can enhance brand reputation and customer loyalty, inconsistent packaging quality can have far-reaching negative implications. This blog post explores how fluctuating packaging standards can affect a brand, offering insights into the broader impacts of this often-overlooked aspect of product presentation. Understanding the Role of Packaging in Brand Perception Packaging is often the first physical interaction customers have with a product. It sets expectations, communicates values, and can significantly influence purchasing decisions. Consistent quality in packaging is therefore crucial in maintaining a positive brand image. Detrimental Effects of Inconsistent Packaging Quality Damaged Brand Reputation: Inconsistent packaging can lead to a perception of unreliability. Customers expecting a certain standard might be disappointed if the packaging (and by extension, the product) doesn’t meet their expectations. Negative experiences due to poor packaging quality can quickly lead to adverse word-of-mouth and social media attention, harming the brand’s reputation. Decreased Consumer Trust: Consistency in packaging quality is key to building consumer trust. Inconsistencies, such as varying material quality or design, can make consumers question the overall credibility and standards of the brand. Once trust is eroded, it can be challenging and costly to rebuild. Impact on Customer Loyalty: Customer loyalty is contingent on a consistently positive experience with a product, including its packaging. Inconsistency can lead to customer attrition as consumers might seek more reliable alternatives. Impaired User Experience: Packaging that varies in functionality (e.g., sometimes easy to open, other times not) can lead to frustration and a poor user experience. A negative unboxing experience can overshadow the quality of the product itself, detracting from the overall satisfaction. Financial Implications Increased Returns and Refunds: Inconsistent packaging can lead to damaged products, resulting in increased returns and refunds, which can be a significant financial drain. Loss of Sales: Potential customers may be deterred by negative reviews regarding packaging, leading to lost sales opportunities. Legal and Compliance Risks Inconsistent packaging quality can also result in non-compliance with industry standards and regulations, especially in sectors like food and pharmaceuticals. This non-compliance can have legal ramifications and lead to fines or recalls. Strategies to Ensure Consistent Packaging Quality Stringent Quality Control Processes: Implement and enforce strict quality control measures throughout the packaging production process. Regular audits and inspections of packaging can help maintain high standards. Reliable Supply Chain Partnerships: Foster strong relationships with trustworthy suppliers who understand your packaging standards and expectations. Regularly review supplier performance to ensure consistency in the materials and services they provide. Customer Feedback Mechanisms: Encourage and monitor customer feedback specifically regarding packaging. Use this feedback to make continuous improvements and address any inconsistencies. Investing in Packaging Technology: Leverage advanced packaging technologies and materials that offer greater consistency and protection. Automation in packaging processes can reduce human error and ensure uniformity. If you are interested in consistent branded packaging, then partner with Brown Packaging today to get started. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts
In the world of logistics and product distribution, packaging shippers play a crucial role. They are the backbone of ensuring that products reach their destination safely and efficiently. This blog post aims to shed light on what packaging shippers are, their importance in the supply chain, and the various types available to cater to different shipping needs. What are Packaging Shippers? Packaging shippers refer to the containers or materials used to ship products from manufacturers to retailers or directly to consumers. They are designed to protect goods during transit, handling, and storage, ensuring that products arrive in pristine condition. The effectiveness of packaging shippers is vital for maintaining product integrity, customer satisfaction, and a brand’s reputation. Importance of Packaging Shippers in the Supply Chain Protection: The primary function of packaging shippers is to protect the contents from damage during transportation, whether from physical impact, environmental factors, or other hazards. Efficiency: Well-designed shippers can significantly improve the efficiency of loading, unloading, and transporting goods, thereby reducing costs and saving time. Compliance: They ensure compliance with shipping regulations and standards, which can vary depending on the mode of transport and the nature of the products being shipped. Brand Representation: Packaging shippers can also serve as a branding tool, especially when shipping directly to consumers. Branded packaging enhances brand visibility and can improve the customer unboxing experience. Types of Packaging Shippers The type of packaging shipper used depends on the product’s characteristics, the shipping method, and the required level of protection. Corrugated Boxes: The most common type of packaging shipper. Offers a balance of lightweight design and strength. Can be customized in size, shape, and strength. Padded Mailers: Ideal for small, lightweight items. Provides cushioning and protection for items that do not require a box. Crates and Pallets: Used for bulkier and heavier items. Facilitates easy handling and storage, especially for international shipping. Custom Shippers: Designed specifically for products that require special handling or protection, such as electronics or fragile items. Can include features like insulation, waterproofing, or reinforced walls. Eco-Friendly Options: Sustainable packaging solutions like biodegradable or recyclable materials. Appeals to environmentally conscious consumers and aligns with green business practices. Choosing the Right Packaging Shipper Selecting the appropriate packaging shipper involves several considerations: Product Needs: Assess the level of protection required based on the product’s fragility, size, and weight. Shipping Method: Consider the mode of transportation (air, sea, road) and its specific requirements. Cost: Balance the cost of packaging materials with the level of protection they provide. Environmental Impact: Consider the sustainability of the packaging materials and their lifecycle. Innovations in Packaging Shippers Advancements in packaging technology have led to the development of smarter and more sustainable shipping solutions. Innovations include improved cushioning materials, temperature-controlled shippers for perishable goods, and smart packaging with tracking capabilities. If you are interested in packaging shippers, then partner with Brown Packaging today to get started. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts