We offer a variety of custom packaging products and solutions to meet all your packaging needs in one place. You’ll work directly with a dedicated project specialist to customize your package according to your specifications, including branding, features, and design.
Corrugated Boxes
Folding Cartons
POP Displays
Pouches
Foam
Additional Packaging
Our stock packaging products, from corrugated boxes to stretch film, offer a wide selection, including essentials like tape, edge protectors, labels, and more, with quick turnaround times to meet your packaging needs efficiently.
Our stock packaging products, from corrugated boxes to stretch film, offer a wide selection, including essentials like tape, edge protectors, labels, and more, with quick turnaround times to meet your packaging needs efficiently.
We build durable and efficient packaging for simple to the most complex products.
Sterilization, clean room and medical compliant packaging products and solutions.
We serve a wide variety of businesses including: pet, toy, cosmetic, electronic and more.
At Brown Packaging, we help our clients create unique packages that reflect their brand and produce results. As a result, we look to add as much value to your packaging experience and product as possible with our services.
Optimize Your Packaging with Structural Design Services
Our structural design services optimize your packaging by enhancing durability and reducing material use, which leads to cost savings and increased sustainability. By focusing on efficient design, we help improve product protection, reduce shipping costs, and minimize environmental impact. These tailored solutions also boost your brand’s shelf presence, making your packaging both functional and attractive.
Optimize Your Packaging with Structural Design Services
Our structural design services optimize your packaging by enhancing durability and reducing material use, which leads to cost savings and increased sustainability. By focusing on efficient design, we help improve product protection, reduce shipping costs, and minimize environmental impact. These tailored solutions also boost your brand’s shelf presence, making your packaging both functional and attractive.
Our sustainable packaging products are designed to minimize environmental impact while maintaining top-notch quality and durability. Choose from a variety of eco-friendly materials, inks, prints and other customizable options to meet your sustainability goals.
Full-Service Packaging
Get all your packaging needs from one supplier, guiding you from concept to completion.
Flexible Solutions
We offer packaging options to suit the needs of any brand and budget.
Expert Assistance
Work one on one with a dedicated project manager from concept to completion.
Compliant Solutions
Our packaging solutions meet both retailer requirements and government regulations.
Full-Service Packaging
Get all your packaging needs from one supplier, guiding you from concept to completion.
Flexible Solutions
We offer packaging options to suit the needs of any brand and budget.
Expert Assistance
Work one on one with a dedicated project manager from concept to completion.
Compliant Solutions
Our packaging solutions meet both retailer requirements and government regulations.
If you need any assistance with your packaging or have a question, then contact us directly at request@brownpackaging.com or (714)300-0650. Learn more about packaging by reading our blog posts on new and trending topics.
Packaging plays a pivotal role in the world of snacks, influencing everything from freshness and shelf life to branding and consumer appeal. With a multitude of packaging materials available, selecting the right one for your snacks is a critical decision that affects both product quality and market success. In this comprehensive guide, we’ll explore the various packaging materials suitable for snacks and delve into their benefits and considerations. Factors to Consider When Choosing Packaging Material Before delving into specific packaging materials, let’s examine the key factors to consider: Product Protection: The packaging material must protect snacks from external factors like moisture, air, light, and physical damage. Freshness and Shelf Life: Different materials offer varying levels of barrier protection, affecting the snacks’ freshness and shelf life. Brand Identity: Packaging contributes to brand recognition. The material’s appearance, texture, and print quality should align with your brand’s image. Eco-Friendliness: As sustainability gains prominence, choosing environmentally friendly materials is essential to minimize environmental impact. Cost: Packaging costs influence your product’s overall pricing strategy. Balancing quality and cost is crucial. Consumer Convenience: Packaging should be easy to open, resealable, and suitable for on-the-go consumption. Common Snack Packaging Materials Flexible Plastic Bags Benefits: Versatile, lightweight, and cost-effective. Offers excellent barrier properties against moisture and air. Considerations: Some plastic materials are not environmentally friendly. May lack a premium look for high-end products. Paperboard Cartons Benefits: Sturdy, printable, and environmentally friendly. Ideal for branding and visual appeal. Considerations: Limited barrier protection compared to other materials. Not suitable for snacks requiring a longer shelf life. Aluminum Foil Benefits: Provides exceptional barrier protection against moisture, light, and oxygen. Ensures prolonged freshness. Considerations: Relatively higher cost. Limited recyclability due to composite materials. Metal Cans Benefits: Offers excellent protection, ideal for snacks prone to breakage. Durable and visually appealing. Considerations: Heavier and costlier compared to other materials. Limited options for resealability. Stand-Up Pouches Benefits: Lightweight, space-efficient, and visually appealing. Can incorporate resealable features for convenience. Considerations: Barrier properties vary based on materials used. Not ideal for all types of snacks. Biodegradable and Compostable Materials Benefits: Environmentally friendly, reducing plastic waste. Appeals to eco-conscious consumers. Considerations: May have limited barrier properties compared to traditional materials. Higher cost for some options. Paperboard Pouch (Plastic Films) Corrugated Matching Materials to Snack Types Different snacks have unique requirements that influence the ideal packaging material: Chips and Crisps: Air-tight packaging like foil bags or metal cans maintain crispiness. Cookies and Baked Goods: Paperboard cartons offer a balance between protection and branding. Fresh Fruit Snacks: Flexible plastic with resealable features preserves freshness. Nuts and Trail Mix: Barrier properties of foil pouches prevent spoilage. Chocolate and Candy: Aluminum foil provides protection against temperature changes. Granola Bars: Biodegradable materials align with health-conscious branding. Roll Stock Balancing Sustainability and Practicality As consumers demand eco-friendly options, brands are focusing on sustainable packaging solutions. However, it’s essential to strike a balance between sustainability and practicality. Biodegradable materials might be ideal for some products, while others require longer shelf life provided by traditional materials. If you are interested in snack packaging solutions, then partner with Brown Packaging today to get started. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Snack Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts
In the packaging industry, achieving the perfect balance between ensuring product safety and optimizing space is a complex yet vital goal. This blog post explores various strategies and considerations for businesses aiming to navigate this balance effectively. Understanding the Challenge The intricacies of packaging require a careful balance. While it’s crucial to protect the product, it’s equally important to design packaging that is space-efficient for storage and transportation. This balance impacts not only cost-effectiveness but also environmental sustainability. Prioritize Product Safety The first and foremost consideration in packaging should always be the safety of the product. Understanding the product’s vulnerability, selecting quality materials, and conducting thorough testing are essential steps to ensure that the packaging adequately protects its contents. Design for Space Efficiency Effective packaging design maximizes space utilization without compromising safety. Compact and customized designs, along with modularity, can significantly enhance space efficiency in both storage and transportation. Implement Smart Packing Techniques Smart packing involves using strategic layering, padding, and multi-functional components to protect the product. These techniques aim to provide maximum safety with minimal material usage. Explore Advanced Materials and Technologies Innovative materials and technologies can offer improved protection with less bulk. The integration of smart sensors and advanced protective materials can revolutionize how products are packaged and monitored. Optimize for Storage and Transportation Optimizing packaging for storage and transportation involves designing for stackability and considering pallet optimization. This ensures that the packaging fits efficiently in warehouses and during transit, reducing transportation costs and space requirements. Conduct a Cost-Benefit Analysis Regularly assessing the costs associated with packaging materials and potential product damage is crucial. This analysis should weigh the costs of robust packaging against savings from reduced damage rates and improved space utilization. Sustainability Considerations Sustainable packaging is not just an environmental responsibility; it also contributes to the safety-space balance. Eco-friendly materials and strategies that minimize waste and promote recycling can play a significant role in this balance. Continuous Improvement and Adaptation Establishing a feedback loop for continuous data gathering and staying informed about industry trends are essential for adapting and improving packaging strategies. This approach ensures that packaging remains effective and efficient over time. Conclusion Balancing safety with space optimization in packaging is a dynamic and ongoing process. By focusing on these key areas and maintaining a flexible approach to packaging design and materials, businesses can achieve a packaging strategy that effectively protects their products while optimizing space and resources. If you are interested in packaging solutions, then partner with Brown Packaging today to get started. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated ESD Design Foam Packaging Printing Protection Retail Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts
For industries seeking efficient solutions for material storage and transportation, corrugated gaylord boxes have emerged as a viable alternative to plastic totes and super sacks. These lightweight and cost-effective containers are not only environmentally friendly but also surprisingly versatile. Despite misconceptions about their single-use nature, gaylord boxes boast impressive durability and reusability, making them a favorite among businesses. In this guide, we’ll explore the diverse landscape of gaylord box sizes, shedding light on the various options available to manufacturers, retailers, and distributors alike. Versatility of Corrugated Gaylord Boxes Before we delve into the specifics of sizing, let’s revisit what makes Corrugated gaylord boxes a staple in the logistics world. Designed to accommodate bulk materials, these containers typically feature cubic or rectangular, ensuring easy access and secure storage. Corrugated Gaylord Box Sizes: An Overview Corrugated gaylord boxes span a range of sizes to suit diverse needs across industries. Sizing is typically expressed in inches, measuring length, width, and height. Below, we’ll detail some of the most common gaylord box sizes, along with their dimensions: Standard Corrugated Gaylord Size: 48 x 40 x 36″ The quintessential gaylord box, measuring 48 inches in length, 40 inches in width, and 36 inches in height. Often rectangular or octangular in shape with three to five walls, these boxes are the most prevalent, with up to 500-550 boxes fitting on a single trailer when properly palletized. The four and five wall variants of this size boast weight capacities ranging from 4,000 to 5,000 lbs. A standout feature is their compatibility with standard pallet dimensions, allowing for double stacking within trailers. This makes them ideal for metal, plastic, and electronic waste recycling. Moreover, these boxes can be bound to pallets, enabling multiple reuses and contributing to their resale value. Pallet Container: 40 x 40 x 40″ Similar in weight and carrying capacity to the standard 48 x 40 x 36″ corrugated gaylord box, this size measures 40 inches in each dimension. They offer versatility for internal logistics and transportation. The remarkable advantage is their ability to fit and stack on both 40 x 40 and 48 x 40 pallets. This flexibility, coupled with the capacity to hold 3,000 lbs in the four and five wall variants, positions them as a preferred choice for many users. Pallet Boxes: 40 x 30 x 30″ Measuring 40 inches in length, 30 inches in width, and 30 inches in height, these boxes vary in walls (2-5) and shapes (rectangular or octagonal). While their weight capacity depends on these factors, they are designed for lighter loads compared to the standard 48 x 40 x 36″ corrugated gaylord box. The typical 40 x 30 x 30″ box features 4 walls and holds around 1,200-1,500 lbs. Their advantage lies in their compatibility with standard 40 x 48 pallets, ensuring even stacking and easy transportation. Small Corrugated Gaylords: 36 x 36 x 36″ Catering to more compact needs, these boxes measure 36 inches in each dimension and typically feature three or four walls. Their smaller stature and lower wall count result in reduced weight and carrying capacities compared to the standard 48 x 40 x 36″ corrugated gaylord box. Weight capacities usually range from 1,000 to 1,200 lbs. While they may hold less weight, these boxes offer two distinct advantages: a higher quantity can fit onto a trailer, and they often come with a lower price per unit. Choosing the Perfect Fit: Factors to Consider Selecting the right corrugated gaylord box size involves a careful evaluation of several factors: Materials Volume: Assess the quantity of materials you intend to store or transport. Storage Space: Consider the available storage area or warehouse dimensions. Weight Capacity: Ensure the chosen size can safely accommodate the weight of your materials. Transportation: Account for any transportation constraints, such as truck dimensions or shipping regulations. Applications: Tailoring Sizes to Industries Different industries benefit from various corrugated gaylord box sizes: Agriculture and Manufacturing: Optimal sizes vary for packing produce or components. Uses mid to large sizes. Retail and Distribution: Choose sizes that streamline packaging and distribution processes. Uses small to mid sizes. Recycling Centers: corrugated gaylord boxes facilitate sorting recyclables of varying volumes. Use mid to large sizes. If you are interested in custom or stock corrugated gaylord boxes, then partner with Brown Packaging today to get started. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated ESD Design Foam Packaging Printing Protection Retail Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Gaylord Boxes Facebook Twitter LinkedIn Pinterest Relevant Posts
When it comes to marketing and selling products, presentation matters. Bundle packaging is a clever and effective strategy that many businesses use to enhance their products’ appeal and value. Whether you’re a retailer, e-commerce business, or a manufacturer, understanding the art of bundle packaging can make a significant difference in your sales and customer satisfaction. In this blog, we’ll delve into the world of bundle packaging, exploring what it is, its benefits, and how to create effective bundles that resonate with your target audience. What is Bundle Packaging? Bundle packaging, also known as product bundling, is the practice of grouping together multiple related products or services into a single package for sale. Instead of selling each item individually, businesses package them together as a bundle, often offering it at a discounted price or with added value. This packaging strategy aims to entice customers to purchase more and enhance their overall shopping experience. The Benefits of Bundle Packaging Bundle packaging offers a range of advantages for both businesses and consumers: Increased Sales: One of the primary benefits of bundle packaging is its potential to boost sales. Customers are more likely to purchase a bundle of related items if it offers them better value compared to buying each item separately. This can lead to an increase in the average transaction value. Clear Value Proposition: Bundles provide a clear value proposition to customers. They can see that by purchasing the bundle, they are getting a deal or receiving added value, which can be a powerful motivator for purchase. Enhanced Customer Experience: Customers appreciate convenience. Bundling complementary products together can save them time and effort in finding and purchasing individual items. This convenience can lead to improved customer satisfaction and loyalty. Inventory Management: For businesses, bundle packaging can help manage inventory effectively. It allows you to bundle slower-moving products with more popular ones, helping to clear out older stock and improve cash flow. Competitive Advantage: Creating unique and compelling bundles can set your business apart from competitors. It allows you to differentiate your offerings and attract customers seeking a comprehensive solution. How to Create Effective Bundles Creating successful bundle packages requires careful planning and consideration. Here are some steps to guide you: Understand Your Audience: Start by understanding your target audience’s needs and preferences. What products or services are they likely to buy together? What problems can your bundles solve for them? Choose Complementary Products: Select products that naturally complement each other. They should enhance the value of the bundle and make sense to the customer. For example, a camera bundle could include lenses, a tripod, and a camera bag. Pricing Strategy: Determine the pricing strategy for your bundles. Typically, bundles are priced lower than the total cost of purchasing each item separately, offering customers a discount. However, ensure that your pricing still allows for a reasonable profit margin. Packaging Design: Invest in attractive and informative packaging design. The packaging should clearly communicate what’s included in the bundle and its value proposition. High-quality packaging enhances the perceived value of the bundle. Marketing and Promotion: Promote your bundles through various marketing channels, both online and offline. Highlight the benefits of purchasing the bundle, such as cost savings or convenience. Use visuals and descriptions that resonate with your target audience. Monitor and Adjust: Track the performance of your bundles. Analyze sales data, customer feedback, and return on investment. Make adjustments as needed to optimize your bundle offerings. Examples of Successful Bundle Packaging Tech Gadgets Bundle: A bundle that includes a smartphone, wireless earbuds, and a phone case, all for a lower price than buying them individually. Cooking Essentials Bundle: A bundle of kitchen appliances like a blender, food processor, and a set of high-quality knives, perfect for aspiring chefs. Beauty and Skincare Set: A bundle containing skincare products, makeup, and a cosmetic bag, offering customers a complete beauty solution. Fitness Starter Pack: A bundle with workout equipment, a fitness tracker, and a subscription to a fitness app, targeting fitness enthusiasts. In Conclusion Bundle packaging is a powerful strategy that can benefit both businesses and customers. It offers convenience, value, and the potential for increased sales. By understanding your audience, choosing the right products, and effectively marketing your bundles, you can tap into the potential of bundle packaging to enhance your brand and drive revenue. So, get creative, bundle up, and watch your sales soar! If you are interested in bundle packaging, then partner with Brown Packaging today to get started. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts
In the world of retail and e-commerce, packaging isn’t just about protecting products; it’s an essential part of the overall customer experience. One effective strategy to enhance this experience is tiered packaging. This approach involves offering premium packaging options for select products or customers, allowing you to cater to different preferences and elevate your brand’s image. In this detailed blog, we will explore the concept of tiered packaging and its benefits for businesses looking to provide a personalized and memorable unboxing experience. Understanding Tiered Packaging Tiered packaging is a strategic approach that involves creating multiple levels of packaging options, each catering to specific customer segments or product categories. These tiers typically include: Standard Packaging: The basic packaging option suitable for most products. It focuses on functionality and cost-efficiency. Premium Packaging: A higher-quality packaging option that adds a touch of luxury and sophistication to the unboxing experience. It often includes features like embossing, foiling, or special finishes. Custom Packaging: Tailored packaging solutions designed for specific products or occasions. Custom packaging can be highly personalized, reflecting the uniqueness of the product or event. Benefits of Tiered Packaging Tiered packaging offers numerous advantages for businesses looking to stand out in a competitive market: Personalization: By offering different packaging tiers, you can tailor the unboxing experience to the preferences and expectations of different customer segments. This personalization can create a stronger emotional connection with your brand. Brand Image: Premium and custom packaging options enhance your brand’s image, positioning it as upscale and attentive to detail. This can influence how customers perceive your products and brand. Customer Loyalty: Providing a premium unboxing experience can foster loyalty among your customers. They are more likely to return to a brand that consistently delivers a memorable and personalized experience. Increased Perceived Value: Premium packaging elevates the perceived value of your products. Customers are willing to pay more for items that come in high-quality packaging. Unboxing Excitement: Premium and custom packaging options create a sense of excitement during unboxing. This excitement can lead to positive unboxing videos and social media shares, providing free marketing and exposure. Versatility: Tiered packaging allows you to adapt to various occasions and product categories. You can offer different packaging options for regular product lines, seasonal promotions, limited-edition releases, and special events. Implementing Tiered Packaging Here are the key steps to implement tiered packaging effectively: Segment Your Audience: Identify distinct customer segments based on factors like purchasing behavior, demographics, or loyalty levels. Understand the unique preferences and expectations of each segment. Define Packaging Tiers: Create packaging tiers that align with your brand and the identified customer segments. Determine the features, materials, and finishes that differentiate each tier. Product Selection: Decide which products or product categories will be eligible for each packaging tier. Consider factors like product value, profit margin, and target audience. Pricing Strategy: Set pricing for each packaging tier. Ensure that the added cost of premium or custom packaging aligns with the perceived value it brings to the customer. Promotion and Communication: Promote your tiered packaging options through marketing channels and on your website. Clearly communicate the benefits of each tier and who it is designed for. Consistency: Maintain consistency in your packaging options and branding across all touchpoints, from the website to the unboxing experience. Consistency reinforces your brand identity. Conclusion Tiered packaging is a powerful strategy that allows businesses to offer a personalized and memorable unboxing experience while enhancing their brand image. By segmenting your audience, defining packaging tiers, selecting eligible products, setting pricing, and effectively promoting your options, you can create a packaging strategy that resonates with different customer segments and drives customer loyalty. Ultimately, tiered packaging is a valuable tool for businesses looking to stand out and create lasting impressions in today’s competitive market. If you are interested in tiered packaging solutions, then partner with Brown Packaging today to get started. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts