Our stock packaging products, from corrugated boxes to stretch film, offer a wide selection, including essentials like tape, edge protectors, labels, and more, with quick turnaround times to meet your packaging needs efficiently.
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Corrugated boxes are an essential part of the shipping and storage process for businesses worldwide. They are made of corrugated paperboard, which comprises three layers: an inside liner, an outside liner, and a corrugated medium. The fluted medium provides cushioning and strength to the box, while the liners provide a surface for printing and labels. There are several types of corrugated boxes, with full overlap (FOL) being one of the most popular due to its superior strength and durability. What is Full Overlap (FOL) Corrugated Boxes? Full overlap (FOL) corrugated boxes are designed with flaps that completely overlap, providing extra protection to the contents inside. The flaps on both the top and bottom of the box extend all the way to the opposite side of the box, ensuring maximum protection and support. The FOL design provides a stronger and more secure seal than other types of corrugated boxes, making it ideal for shipping and storage of heavy or fragile items. Benefits of Full Overlap (FOL) Corrugated Boxes: Durability and Strength FOL corrugated boxes are known for their superior strength and durability, making them ideal for shipping and storing heavy and fragile items. The complete overlap of the flaps ensures that the box can withstand rough handling during transit without compromising the contents. Protection The complete overlap of the flaps provides an extra layer of protection to the contents inside the box, reducing the risk of damage during transit. The FOL design also prevents dust and dirt from entering the box, keeping the contents clean and protected. Customizable Full overlap corrugated boxes can be customized to fit the specific needs of the contents being shipped. The size and shape of the box can be tailored to fit the contents, and additional cushioning or inserts can be added to provide extra protection. Cost-Effective Despite their strength and durability, FOL corrugated boxes are cost-effective and affordable. They are also recyclable, making them an environmentally friendly choice for packaging. Security These corrugated boxes can be sealed tightly and securely with tape, ensuring that the contents remain inside the box during transit. The secure seal also helps prevent tampering and theft. Branding FOL boxes can be customized with a company logo or branding, providing an opportunity for businesses to promote their brand while also protecting their products. Sustainability Full overlap boxes are made from renewable materials and are recyclable, making them a sustainable packaging choice for businesses. Compliance Corrugated boxes can be designed to comply with various shipping regulations, ensuring that the contents arrive at their destination safely and securely. Full Overlap Box Customization FOL corrugated boxes can be customized to meet specific business needs. Customization options include: Size and shape The size and shape of the box can be tailored to fit the contents being shipped. Custom sizes and shapes can be created to ensure a perfect fit for the products. Printing FOL boxes can be printed with company logos, branding, and product information. This can enhance the customer experience and promote brand awareness. Inserts and Cushioning Additional inserts and cushioning can be added to FOL boxes to provide extra protection for fragile or delicate items. Closure Options FOL boxes can be customized with different closure options, including plastic or paper tape, Velcro, or staples. When to Use Full Overlap (FOL) Corrugated Boxes: FOL corrugated boxes are ideal for shipping and storing heavy or fragile items that require extra protection. They are commonly used in industries such as manufacturing, automotive, and aerospace, where heavy and delicate components are shipped. FOL boxes are also commonly used for packaging equipment, machinery, and electronic devices. In addition, FOL boxes are ideal for shipping and storing items that require long-term storage, as they provide excellent protection against dust, dirt, and moisture. FOL boxes can be used for a variety of products, including: Industrial Full overlap boxes are often used to ship and store large and heavy industrial equipment, such as generators, compressors, and pumps. The boxes can be customized to fit the specific dimensions of the equipment and can be reinforced with additional cushioning or inserts for added protection. Automotive Auto parts such as engines, transmissions, and axles are commonly shipped with full overlap boxes. The boxes can be customized to fit the specific dimensions of the parts and can be reinforced with additional cushioning or inserts for added protection. Electronics These boxes are ideal for shipping and storing electronic devices, such as computers, printers, and televisions. The boxes provide excellent protection against dust, dirt, and moisture, which can damage electronic components. FOL boxes can be customized with additional cushioning or inserts to provide extra protection for delicate electronic components. Medical FOL boxes are commonly used to transport medical supplies, such as surgical instruments, laboratory equipment, and diagnostic kits. The boxes can be customized to fit the specific needs of the contents and can be reinforced with additional cushioning or inserts for added protection. Food and Beverage Food and beverage products, such as canned goods and bottles are often packaged inside this type of box as it provides excellent protection against damage during transit and can be customized to fit the specific dimensions of the products. Retail These boxes can be used to package retail products, such as clothing, shoes, and accessories. The boxes can be customized with branding and logos to promote the brand and enhance the customer experience. E-commerce FOL boxes are commonly used for e-commerce shipments, as they provide a secure and durable packaging solution for products being shipped directly to consumers. Summary: Full Overlap Boxes Explained In summary, Full Overlap (FOL) corrugated boxes are an excellent choice for businesses that require a strong, durable, and protective packaging solution for their products. FOL boxes provide superior protection to heavy or fragile items during transit, and they can be customized to fit the specific needs of the contents being shipped. Customization options include size and shape, printing, inserts and cushioning, and closure options. Whether shipping industrial equipment, automotive parts, electronics, medical supplies, food and beverage
Packaging plays a crucial role in attracting customers and promoting brand recognition. Companies often spend a lot of time and money designing the perfect package for their products, and one element that can add a unique touch is interior printing. Interior printing involves printing graphics or text on the inside of a package, such as a box or a bag. This can add an extra level of detail and visual interest to the packaging, but it’s important to consider whether or not it’s the right choice for your product. Why You Should Consider Interior Print In this blog, we’ll explore the factors to consider when deciding whether or not your packaging should have interior print. The Nature of Your Product The first factor to consider is the nature of your product. Is it a luxury item that requires high-end packaging? Is it a product that requires a lot of information on the packaging, such as instructions or ingredients? If your product is high-end or requires a lot of information, interior printing can be a great way to add an extra layer of detail without sacrificing space on the exterior of the packaging. The Target Audience Consider the target audience for your product. Will they appreciate the extra effort put into the packaging, or will they not notice or care? If your target audience is a group that values luxury or high-end products, they may be more likely to appreciate interior printing. On the other hand, if your product is targeted towards a budget-conscious consumer, they may not value the added expense of interior printing. The Budget Interior printing can be more expensive than regular packaging, so it’s important to consider your budget. Can you afford the extra cost of interior printing, or would that money be better spent on other aspects of the product or marketing? Consider the return on investment of interior printing and whether or not it will have a significant impact on sales. The Design of the Packaging The design of the packaging should also be taken into account when deciding whether or not to include interior printing. If the exterior design is busy or already includes a lot of graphics and text, interior printing may not be necessary and could make the packaging feel cluttered. On the other hand, if the exterior design is simple, interior printing can add an extra level of interest and detail. The Packaging Material Finally, consider the material of the packaging. Some materials, such as paper or cardboard, are easier to print on the interior than others. If the packaging material is not conducive to interior printing, it may not be worth the extra expense or effort. Popular Print Options Available for Interior Packaging Print There are several print options available for applying graphics and text to the inside of packaging. These include digital printing, lithographic printing, flexographic printing, and screen printing. Each option has its own unique features, advantages, and limitations. Below are brief explanations of each option: Digital Printing Digital printing is a relatively new printing process that uses digital files to produce high-quality prints. It is a popular option for printing on the inside of packaging because it can produce crisp, vibrant images and text with minimal setup time. Digital printing is also highly customizable, allowing for unique designs that can be changed quickly and easily. One drawback of digital printing is that it is not ideal for high-volume printing due to cost. Lithographic Printing Lithographic printing, also known as offset printing, is a popular option for high-volume printing jobs. It involves transferring ink from a plate onto a rubber blanket and then onto the packaging material. Lithographic printing produces high-quality prints with sharp details and vibrant colors. However, it requires a significant setup time and is not as customizable as digital printing. Flexographic Printing Flexographic printing is a popular option for printing on flexible packaging materials such as plastic bags and films. It uses flexible rubber plates to transfer ink onto the packaging material. Flexographic printing can produce high-quality prints at high speeds, making it ideal for high-volume printing jobs. However, it is not as precise as other printing methods and may produce slightly blurred or distorted images. Screen Printing Screen printing involves creating a stencil or mesh screen of the desired design and then transferring ink through the screen onto the packaging material. Screen printing can produce high-quality prints with vibrant colors and can be used on a variety of materials, including paper, plastic, and fabric. However, it is not as efficient as other printing methods and requires a significant amount of setup time. Summary: Interior Packaging Print In conclusion, the decision to use interior printing on packaging requires careful consideration of several factors, including the product, target audience, budget, packaging design, and material. Interior printing can enhance the customer experience and create a memorable impression, but it should be used strategically and in line with the brand identity. By selecting the appropriate print option, businesses can create stunning and unique packaging designs that not only protect their products but also increase brand recognition and customer loyalty. If you are interested in custom printed packaging, then partner with Brown Packaging today to get started. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts
In today’s world of e-commerce, businesses are constantly searching for ways to differentiate themselves from their competitors. One often overlooked aspect of the customer experience is the unboxing experience. The act of unboxing is the first physical interaction a customer has with a product, and it can greatly influence their perception of the brand and their overall satisfaction with their purchase. In this article, we will explore the importance of the unboxing experience and share some tips on how to create an engaging unboxing experience that leaves a lasting impression on the customer. The Importance of the Unboxing Experience The unboxing experience is the first touchpoint a customer has with a product, and it sets the tone for the entire customer experience. A well-crafted unboxing experience can create excitement, anticipation, and delight in the customer, which can translate to positive brand perception and increased customer loyalty. Research has shown that the unboxing experience can have a significant impact on customer satisfaction and their likelihood to repurchase from a brand. In a study conducted by Dotcom Distribution, 40% of customers said they would be more likely to purchase from a retailer again if they had a positive unboxing experience, and 68% said that the unboxing experience influenced their perception of the brand. Creating an Engaging Unboxing Experience Now that we’ve established the importance of the unboxing experience, let’s discuss how to create an engaging unboxing experience that leaves a lasting impression on the customer. Packaging Design The first step in creating an engaging unboxing experience is to design packaging that is visually appealing and consistent with your brand identity. Consider using unique shapes, colors, and materials to make your packaging stand out from your competitors. The packaging should also be functional, protecting the product during shipping and handling. Personalization Personalization is key to creating an emotional connection with the customer. Consider adding a handwritten note or personalized message to the packaging to make the customer feel special and valued. You could also include samples or freebies based on the customer’s purchase history or preferences. Unboxing Instructions Including clear and concise unboxing instructions can help customers feel confident in their purchase and prevent any confusion or frustration during the unboxing process. Consider including step-by-step instructions or a video tutorial to guide the customer through the unboxing experience. Surprise and Delight Including a surprise or unique element in the unboxing experience can create excitement and anticipation in the customer. Consider including a small gift or discount code in the packaging, or designing the packaging to reveal the product in a creative way. Shareability Encourage customers to share their unboxing experience on social media by including branded hashtags or social media handles in the packaging. This not only increases brand visibility, but also creates a sense of community and engagement with the brand. Sustainable Packaging Sustainability is becoming increasingly important to customers, and using eco-friendly packaging materials can create a positive impression of the brand. Consider using biodegradable or recyclable materials, or even incorporating sustainable elements into the packaging design, such as plant able seed paper. Brand Storytelling The unboxing experience is a great opportunity to share the brand’s story and values with the customer. Consider including a booklet or card that tells the brand’s story, or incorporating messaging into the packaging design that communicates the brand’s values and mission. Multi-Sensory Experience Creating a multi-sensory experience can engage the customer on a deeper level and create a memorable experience. Consider incorporating scents, textures, or sound elements into the packaging design to create a sensory experience that complements the product. Product Protection While the unboxing experience should be visually appealing and engaging, it’s important to also ensure that the product is well-protected during shipping and handling. Consider using packaging materials such as bubble wrap or foam inserts to protect the product and prevent damage during transit. Feedback and Reviews The unboxing experience can also be used to gather feedback and encourage reviews from customers. Consider including a feedback card or directing customers to a review platform to share their thoughts on the product and the unboxing experience. Summary: Unboxing Experience In conclusion, creating an engaging unboxing experience is a crucial aspect of the customer experience that can greatly influence customer satisfaction and loyalty towards a brand. By investing in packaging design, personalization, clear instructions, surprise and delight elements, shareability, sustainability, brand storytelling, multi-sensory experiences, product protection, and feedback and reviews, businesses can create a memorable and positive unboxing experience that leaves a lasting impression on the customer. If you are interested in custom packaging for your business and want to maximize the unboxing experience, then partner with Brown Packaging today to get started. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts