We offer a variety of custom packaging products and solutions to meet all your packaging needs in one place. You’ll work directly with a dedicated project specialist to customize your package according to your specifications, including branding, features, and design.
Corrugated Boxes
Folding Cartons
POP Displays
Pouches
Foam
Additional Packaging
Our stock packaging products, from corrugated boxes to stretch film, offer a wide selection, including essentials like tape, edge protectors, labels, and more, with quick turnaround times to meet your packaging needs efficiently.
Our stock packaging products, from corrugated boxes to stretch film, offer a wide selection, including essentials like tape, edge protectors, labels, and more, with quick turnaround times to meet your packaging needs efficiently.
We build durable and efficient packaging for simple to the most complex products.
Sterilization, clean room and medical compliant packaging products and solutions.
We serve a wide variety of businesses including: pet, toy, cosmetic, electronic and more.
At Brown Packaging, we help our clients create unique packages that reflect their brand and produce results. As a result, we look to add as much value to your packaging experience and product as possible with our services.
Optimize Your Packaging with Structural Design Services
Our structural design services optimize your packaging by enhancing durability and reducing material use, which leads to cost savings and increased sustainability. By focusing on efficient design, we help improve product protection, reduce shipping costs, and minimize environmental impact. These tailored solutions also boost your brand’s shelf presence, making your packaging both functional and attractive.
Optimize Your Packaging with Structural Design Services
Our structural design services optimize your packaging by enhancing durability and reducing material use, which leads to cost savings and increased sustainability. By focusing on efficient design, we help improve product protection, reduce shipping costs, and minimize environmental impact. These tailored solutions also boost your brand’s shelf presence, making your packaging both functional and attractive.
Our sustainable packaging products are designed to minimize environmental impact while maintaining top-notch quality and durability. Choose from a variety of eco-friendly materials, inks, prints and other customizable options to meet your sustainability goals.
Full-Service Packaging
Get all your packaging needs from one supplier, guiding you from concept to completion.
Flexible Solutions
We offer packaging options to suit the needs of any brand and budget.
Expert Assistance
Work one on one with a dedicated project manager from concept to completion.
Compliant Solutions
Our packaging solutions meet both retailer requirements and government regulations.
Full-Service Packaging
Get all your packaging needs from one supplier, guiding you from concept to completion.
Flexible Solutions
We offer packaging options to suit the needs of any brand and budget.
Expert Assistance
Work one on one with a dedicated project manager from concept to completion.
Compliant Solutions
Our packaging solutions meet both retailer requirements and government regulations.
If you need any assistance with your packaging or have a question, then contact us directly at request@brownpackaging.com or (714)300-0650. Learn more about packaging by reading our blog posts on new and trending topics.
3-side sealed pouches are a type of flat pouches, which consists 3 sides sealed and 1 side open for filling. These pouches are inexpensive to produce and are used to packaging a wide range of products. 3-sided pouches are considered to be flexible packaging as they can easily yield to materials, when filled or closed, and can be readily changed in shape. 3-Side Sealed Pouch Applications 3-side sealed pouches are used to package small and lightweight products such as solids, powders, and liquids. Often, they are used by the food, nutrition, household supplies, beverage and personal care/beauty industry for single-serve applications. However, they have been used to package many other items. Here are few common applications: Spices Snacks Frozen food Coffee Nutritional supplements Face cleaning products Wipes Pet Treats Beef Jerky Seafood Household supplies Horticulture Tobacco 3-Side Sealed Pouch Features These lay flat pouches are highly versatile and customizable. They can be manufactured to your desired size and shape in addition to applying custom graphics with a variety of print options, and finishes. These pouches can made with features to make it more accessible, durable, sustainable, cost effective and supportive of your product. Finishes and Aesthetics Matte Gloss Kraft Tactile Paper Feel Durability Features High barrier (oxygen, aroma and moisture) UV resistant Puncture and tear resistant Material options Materials Polyethylene (PE) Polyethylene Terephthalate (PET) Polypropylene (PP) Oriented Polypropylene (OPP) Cast Polypropylene (CPP) Aluminum (ALU) Metalized Polyethylene Terephthalate (MetPET) And many more Filling and Sealing Processes Filled and heat sealed by hand or by machine Gas flushing Vacuum sealing Cold filling Printing Options Digital Flexographic Gravure User Interaction Features Press to close zipper Velcro zipper Tear notch Product window (clouded or clear) Euro slot 3-Side Sealed Pouch Benefits There are many reasons for a company to want to package their products in a 3-side sealed pouch such as: Economical flexible packaging option Highly customizable and versatile Product protection Extends shelf life of perishable items Ideal for FFS machine, high-speed runs Storage and transportation friendly Can be made easily accessible for consumers Where Can You Purchase 3-Side Sealed Pouches? There are many pouch packaging suppliers to purchase from, however not all of them are a one size fits all, as some providers can only offer you limited assistance, customization and options. However, at Brown Packaging we can work with you one on one from concept to completion, helping you get the best possible 3-side sealed pouch. Contact Brown Packaging today to get started. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Pouches Facebook Twitter LinkedIn Pinterest Relevant Posts
Packaging is an essential aspect of product marketing, and it can play a significant role in attracting and retaining customers. Effective packaging can make a product stand out on the shelves and convey important information about the product’s features and benefits. However, packaging is not just about aesthetics and information; it also has legal and safety implications. In California, packaging regulations are among the strictest in the country. The state has implemented laws and regulations aimed at reducing waste, encouraging recycling, and protecting the environment. Packaging regulations in California are intended to minimize waste, promote recyclability, and regulate the toxicity of packaging materials. As a buyer in California, it is important to be aware of packaging regulations and requirements. By doing so, you can ensure that the products you sell meet legal and safety requirements and are packaged in a way that is environmentally friendly. This can help you appeal to customers who are increasingly environmentally conscious and prefer products that are sustainable and eco-friendly. Additionally, working with a packaging supplier that is knowledgeable about California packaging regulations and offers sustainable packaging options can help ensure that your products are packaged in a way that meets legal requirements while still meeting your business needs. By choosing a supplier with experience, reputation, customization options, sustainability, and cost-effectiveness, you can be confident that your products are packaged appropriately and will appeal to your customers. Overview of California Packaging Regulations California, a state renowned for its stringent environmental laws, including packaging regulations, is committed to reducing waste, encouraging recycling, and safeguarding the environment. The Department of Toxics Control (DTSC) and Prop 65 – Warning are essential components of California’s efforts to achieve these goals. The California Packaging Regulations (CPR) and the California Green Chemistry Initiative (CGCI) are the two primary packaging regulations in California. The CPR necessitates that businesses selling or distributing products in California adhere to specific packaging requirements to decrease waste and boost recycling rates. Businesses must reduce the amount of packaging used, employ lightweight materials, minimize the size of packaging, and eliminate extraneous packaging. Moreover, the CPR requires businesses to employ materials that are easily recyclable in California, such as paper, cardboard, and specific plastic types. Additionally, the regulation governs the toxicity of packaging materials and necessitates that businesses employ materials that are safe for human health and the environment. Furthermore, businesses must label their packaging materials as recyclable or not to enable informed recycling decisions by consumers, encourage them to recycle more, and promote sustainability. The CGCI, a set of regulations aimed at reducing the use of toxic chemicals in consumer products, including packaging, is another critical aspect of California’s packaging regulations. Businesses must evaluate the toxicity of chemicals used in their products, seek safer alternatives that are less harmful to human health and the environment, and disclose the presence of certain chemicals in their products, as well as provide information about safer alternatives. Ultimately, the DTSC and Prop 65 – Warning are integral to California’s packaging regulations, which seek to promote sustainable packaging, reduce waste, and protect the environment. By following these regulations, businesses can decrease their environmental footprint and appeal to consumers seeking eco-friendly products. Packaging Requirements The California Packaging Regulations (CPR) require businesses to meet specific packaging requirements to minimize waste, promote recycling, and regulate the toxicity of packaging materials. Here are the key requirements: Source Reduction: The CPR requires businesses to minimize the amount of packaging used to package their products. This can be achieved by using lightweight materials, reducing the size of packaging, and eliminating unnecessary packaging. By reducing the amount of packaging, businesses can minimize waste and save money on materials and transportation costs. Recyclability: The CPR requires businesses to use materials that are easily recyclable in California. This includes materials such as paper, cardboard, and certain types of plastic. Businesses must also ensure that the materials they use are accepted by local recycling programs in California. Toxicity: The CPR regulates the toxicity of packaging materials and requires businesses to use materials that are safe for human health and the environment. This includes avoiding the use of toxic chemicals such as lead, cadmium, mercury, and hexavalent chromium in packaging materials. Businesses must also ensure that the materials they use do not pose a risk to human health or the environment when disposed of. Labeling: The CPR requires businesses to label their packaging materials to indicate whether they are recyclable or not. This labeling requirement helps consumers make informed decisions about recycling and encourages them to recycle more. Businesses must also ensure that their labels are accurate and clear, and that they comply with federal and state labeling requirements. Meeting packaging requirements in California can be a challenge, but it is necessary to ensure that businesses are operating in compliance with the law and are minimizing their environmental impact. By following these requirements, businesses can create packaging that is both sustainable and cost-effective. The Department of Toxics Control (DTSC) The Department of Toxics Control (DTSC) is a California state agency tasked with regulating hazardous waste, toxic substances, and pollution prevention. Its main objective is to safeguard public health and the environment by ensuring that hazardous waste is handled and disposed of safely, and that toxic substances are used and managed responsibly. DTSC enforces a variety of laws and regulations aimed at protecting the environment and public health. These include the Hazardous Waste Control Law, which regulates the generation, transportation, treatment, storage, and disposal of hazardous waste; the Hazardous Substances Account Act, which requires businesses that use or generate hazardous substances to contribute to a fund that is used to respond to releases of hazardous substances; and the Electronic Waste Recycling Act, which establishes a program for the recycling of certain electronic devices. DTSC is also responsible for issuing permits for hazardous waste facilities, which must meet strict requirements to ensure that they operate safely and do not pose a threat to public health or the environment. Additionally, the agency oversees the cleanup of
Minimalist packaging is a design trend that has taken the packaging industry by storm in recent years. The concept of minimalism is centered around the idea of “less is more,” and it has become a popular approach in many aspects of design, including packaging. Minimalist packaging is all about using simple, understated design elements to create a distinct visual identity that stands out on the shelves. The Appeal of Minimalist Packaging Minimalist packaging is characterized by its simplicity and understated design. It is a design approach that involves removing all unnecessary elements, such as excessive text or graphics, to create a clean and visually appealing packaging. This design trend has become increasingly popular in recent years, as more and more brands recognize its appeal. In this section, we will discuss the different aspects of minimalist packaging that make it so appealing to consumers and brands alike. Clarity and Simplicity Minimalist packaging is appealing because it is clear and simple. It is easy to understand, and consumers do not have to spend time trying to decipher the meaning of complex designs or graphics. With minimal packaging, the product is the star of the show, and the packaging does not overshadow or detract from it. This approach makes it easier for consumers to identify the product they want, and they are more likely to remember the brand because it is easy to recognize. Aesthetic Appeal Minimalist packaging is also visually appealing. The use of clean lines and simple colors creates a sleek and modern look that is visually striking. Minimalist designs have an elegance and sophistication that appeals to today’s consumers, who are looking for products that are both functional and aesthetically pleasing. The simplicity of the design can also create a feeling of luxury and exclusivity that consumers find attractive. Brand Differentiation Minimalist packaging is a powerful tool for brand differentiation. With so many products competing for consumer attention, it is essential for brands to stand out. By using minimal packaging, brands can create a distinct visual identity that sets them apart from their competitors. This is especially important in industries such as cosmetics, where products are often similar, and packaging plays a critical role in differentiating brands from one another. Environmental Responsibility Another aspect of the appeal of minimalist packaging is its environmental responsibility. Minimalist packaging uses fewer materials, and the materials used are often recyclable or biodegradable. This approach to packaging design is more sustainable, and it appeals to today’s environmentally conscious consumers. Brands that embrace minimalist packaging are positioning themselves as responsible and eco-friendly, which can be a significant selling point in today’s market. How Brands are Using Minimalism to Stand out Minimalist packaging is a powerful tool for brands looking to stand out on shelves. By simplifying their packaging design, brands can create a distinct visual identity that is memorable and eye-catching. In this section, we will discuss how brands are using minimalism to differentiate themselves from their competitors. Bold Typography One way that brands are using minimalism to stand out is through bold typography. By using simple, bold typefaces, brands can create a clear and memorable message that is easy to read and identify. Bold typography can also add a sense of personality to the brand, making it more relatable and appealing to consumers. Negative Space Another design element that is commonly used in minimalist packaging is negative space. By leaving large areas of blank space around the product, brands can create a sense of sophistication and elegance. Negative space also allows the product to stand out on the shelves, drawing the consumer’s eye and making it easier to identify. Minimal Graphics Brands are also using minimal graphics to make their products stand out. Rather than using complex designs, they are using simple, minimalist graphics that emphasize the product’s key features. This approach allows the product to speak for itself, while the packaging design adds a touch of elegance and sophistication. Color Palette Minimalist packaging often uses a limited color palette to create a simple, cohesive look. Brands are using this approach to create a strong visual identity that is easily recognizable. By using a limited number of colors, brands can make their packaging stand out on the shelves, making it easier for consumers to identify their products. Summary: Minimalist Packaging In conclusion, the trend towards minimalist packaging is a response to the changing preferences of today’s consumers. In a world where we are bombarded with an overwhelming amount of information and visual stimuli, minimalism offers a refreshing and straightforward approach to packaging design. It is a design philosophy that prioritizes clarity, simplicity, and functionality, and it is resonating with today’s consumers who are looking for products that are easy to use, understand, and identify. Minimalist packaging offers many benefits to brands, including the ability to differentiate themselves from their competitors, create a distinct visual identity, and appeal to environmentally conscious consumers. By using bold typography, negative space, minimal graphics, a limited color palette, and sustainable materials, brands can create packaging that is both visually appealing and responsible. As the trend towards minimalist packaging continues to grow, we can expect to see more brands embracing this design philosophy. By adopting a minimalist approach to packaging design, brands can create a competitive advantage in a crowded marketplace, appeal to consumers’ changing preferences, and demonstrate their commitment to sustainability. With its clean lines, understated design, and emphasis on functionality, minimalist packaging is poised to become the dominant design trend for years to come. If you are interested in custom packaging and/or minimalistic packaging design, then contact Brown Packaging today to get started. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts
In the competitive retail landscape, the clarity and legibility of pouch packaging play a pivotal role in customer engagement and brand communication. A well-designed package is not just a container for your product; it’s a crucial marketing tool. This blog post delves into the strategies for maximizing clarity and legibility in pouch packaging, ensuring your product stands out on the shelf and communicates effectively with consumers. Understanding the Importance of Clarity and Legibility Clarity and legibility in packaging design are about more than just aesthetics. They directly impact a customer’s ability to quickly identify and understand your product, which can be the deciding factor in the purchasing decision. Clear and legible packaging also ensures compliance with labeling regulations, particularly important in industries like food and pharmaceuticals. Tips for Enhancing Clarity and Legibility Choose the Right Font and Optimize Size: Use simple, easy-to-read fonts for critical information like product names, ingredients, and instructions. Avoid overly stylized fonts that might look attractive but reduce readability. Ensure that the font size is large enough to be read easily from a normal viewing distance. Prioritize key information and make it more prominent. Contrast is Key: Use high-contrast color schemes to enhance readability. Dark text on a light background or vice versa usually works best. Be mindful of colorblindness and avoid color combinations that might pose readability issues. Simplify the Design: Avoid cluttered designs that can overwhelm the eye and make it difficult to locate important information. Use whitespace effectively to create a clean, organized look that draws attention to key details. Use Clear Imagery: Incorporate high-quality images that accurately represent the product. This helps in quick identification and adds to the visual appeal. Ensure that images do not overshadow or interfere with the text. Hierarchical Information Layout: Organize information hierarchically. Place the most important information (like the brand and product name) in the most prominent position. Secondary details should be easily locatable but not dominate the primary information. Incorporate Informative Icons: Use universally recognized icons to convey information quickly, such as gluten-free or vegan symbols. Icons can be a great way to communicate key features without relying on text. Consider the Material and Finish: The material of the pouch can affect visibility. Matte finishes reduce glare, while clear windows can showcase the product directly. Test the legibility against the pouch’s texture and finish under various lighting conditions. Regulatory Compliance: Ensure that all required information, such as nutritional facts, ingredients, and usage instructions, complies with legal requirements in terms of visibility and legibility. Feedback and Testing: Conduct consumer testing to gather feedback on the packaging’s clarity and legibility. Make adjustments based on real-world input to optimize the design. If you are interested in pouch packaging, then partner with Brown Packaging today to get started. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Pouches Facebook Twitter LinkedIn Pinterest Relevant Posts
In the world of product manufacturing and retail, packaging plays a crucial role in protecting products, attracting consumers, and conveying brand messages. Among the various types of packaging, primary packaging holds a special place as it is the first and most direct form of packaging around a product. This blog post aims to explore the concept of primary packaging, its importance, and its various forms. What is Primary Packaging? Primary packaging is the material that first envelops the product and holds it. This type of packaging is in direct contact with the product itself and is often the last to be opened by the consumer before using the product. It serves several critical functions, from protecting the product to providing consumer information and aiding in marketing efforts. The Role of Primary Packaging Protection: The most fundamental role of primary packaging is to protect the product from damage, contamination, and tampering. It ensures the product remains intact and safe for use from the production line until it reaches the consumer. Preservation: For many products, especially food items and pharmaceuticals, primary packaging plays a crucial role in preserving the quality and extending the shelf life of the product by providing barriers to moisture, light, and air. Information and Compliance: Primary packaging is a key medium for conveying necessary product information, instructions for use, ingredients or contents, and compliance with regulatory requirements. Branding and Marketing: Often the first thing a consumer interacts with, primary packaging is an important branding tool. Its design, colors, and materials can significantly influence purchasing decisions and brand perception. Types of Primary Packaging Primary packaging can vary greatly depending on the product. Common types include: Bottles and Jars: Used for liquids and creams in the beverage, beauty, and pharmaceutical industries. Boxes and Cartons: Often used for electronics, cosmetics, and house hold items. Flexible Packaging: Such as pouches or bags, commonly used for snacks, grains, and frozen foods. Blister Packs: ideal for medical devices and electronics. Tubes: For semi-solid products like toothpaste or certain food items. Materials Used in Primary Packaging The choice of material for primary packaging is determined by the product’s needs and includes: Plastics: Versatile and widely used, suitable for a range of products. Glass: Preferred for its non-reactive nature, especially for food and pharmaceuticals. Metal: Often used for its durability and protective qualities. Paper and Cardboard: Commonly used for their recyclability and lightweight properties. Design Considerations in Primary Packaging Designing primary packaging requires a balance between functionality and aesthetics. It should be user-friendly, secure, and aligned with the brand’s identity. Additionally, sustainable design practices are increasingly important to reduce environmental impact. Innovation and Trends in Primary Packaging The primary packaging sector is seeing innovations like smart packaging, which includes the use of QR codes and RFID technology, and sustainable alternatives like biodegradable materials and minimalist designs. If you are interested in primary packaging, then partner with Brown Packaging today to get started. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts