We offer a variety of custom packaging products and solutions to meet all your packaging needs in one place. You’ll work directly with a dedicated project specialist to customize your package according to your specifications, including branding, features, and design.
Corrugated Boxes
Folding Cartons
POP Displays
Pouches
Foam
Additional Packaging
Our stock packaging products, from corrugated boxes to stretch film, offer a wide selection, including essentials like tape, edge protectors, labels, and more, with quick turnaround times to meet your packaging needs efficiently.
Our stock packaging products, from corrugated boxes to stretch film, offer a wide selection, including essentials like tape, edge protectors, labels, and more, with quick turnaround times to meet your packaging needs efficiently.
We build durable and efficient packaging for simple to the most complex products.
Sterilization, clean room and medical compliant packaging products and solutions.
We serve a wide variety of businesses including: pet, toy, cosmetic, electronic and more.
At Brown Packaging, we help our clients create unique packages that reflect their brand and produce results. As a result, we look to add as much value to your packaging experience and product as possible with our services.
Optimize Your Packaging with Structural Design Services
Our structural design services optimize your packaging by enhancing durability and reducing material use, which leads to cost savings and increased sustainability. By focusing on efficient design, we help improve product protection, reduce shipping costs, and minimize environmental impact. These tailored solutions also boost your brand’s shelf presence, making your packaging both functional and attractive.
Optimize Your Packaging with Structural Design Services
Our structural design services optimize your packaging by enhancing durability and reducing material use, which leads to cost savings and increased sustainability. By focusing on efficient design, we help improve product protection, reduce shipping costs, and minimize environmental impact. These tailored solutions also boost your brand’s shelf presence, making your packaging both functional and attractive.
Our sustainable packaging products are designed to minimize environmental impact while maintaining top-notch quality and durability. Choose from a variety of eco-friendly materials, inks, prints and other customizable options to meet your sustainability goals.
Full-Service Packaging
Get all your packaging needs from one supplier, guiding you from concept to completion.
Flexible Solutions
We offer packaging options to suit the needs of any brand and budget.
Expert Assistance
Work one on one with a dedicated project manager from concept to completion.
Compliant Solutions
Our packaging solutions meet both retailer requirements and government regulations.
Full-Service Packaging
Get all your packaging needs from one supplier, guiding you from concept to completion.
Flexible Solutions
We offer packaging options to suit the needs of any brand and budget.
Expert Assistance
Work one on one with a dedicated project manager from concept to completion.
Compliant Solutions
Our packaging solutions meet both retailer requirements and government regulations.
If you need any assistance with your packaging or have a question, then contact us directly at request@brownpackaging.com or (714)300-0650. Learn more about packaging by reading our blog posts on new and trending topics.
The flexible packaging industry is experiencing a significant evolution as it leans into more sustainable practices. Amid growing environmental concerns, there’s a strong movement within the sector towards developing innovative, eco-friendly packaging solutions. This blog will delve into the most recent sustainable trends impacting the flexible packaging sector, pointing to a future where sustainability and innovation walk hand in hand. Adoption of Biodegradable and Compostable Materials Advancements in Recyclable Packaging Increased Use of Post-Consumer Recycled (PCR) Content Reduction in Packaging Sizes and Weights Innovation in Barrier Materials Investing in Sustainability Education and Transparency Adoption of Biodegradable and Compostable Materials As the world gradually moves away from single-use plastics, one trend that has taken center stage is the use of biodegradable and compostable materials in packaging. These materials are designed to break down naturally in the environment, minimizing their long-term impact on the ecosystem. For instance, some companies are turning to materials like Polyhydroxyalkanoates (PHA), which are fully biodegradable polymers derived from renewable resources. The aim is to make packaging that doesn’t just look good and protect the product, but also contributes positively to the planet. Advancements in Recyclable Packaging Recyclable materials offer another route towards more sustainable packaging. As recycling technologies improve, we are seeing a rise in the use of mono-material packaging — packaging composed of a single type of material, such as all-paper or all-polyethylene structures. This is a game-changer in the recycling process as it eliminates the need for separation, significantly simplifying the recycling process and ensuring that more waste is effectively recycled. Increased Use of Post-Consumer Recycled (PCR) Content Another trend making waves in the flexible packaging sector is the increased use of Post-Consumer Recycled (PCR) content. This involves using materials that have been previously used by consumers and then recycled. Using PCR content helps to lower the demand for new material production, reducing the overall environmental footprint of the packaging. Many companies are setting ambitious goals to incorporate a certain percentage of PCR content into their packaging within the coming years. Reduction in Packaging Sizes and Weights The drive towards sustainability is also encouraging brands to rethink the size and weight of their packaging. By reducing these aspects, companies can decrease the amount of raw material required in the packaging production process, leading to substantial environmental benefits. Furthermore, lighter packaging results in lower transportation emissions, another significant advantage in terms of reducing the carbon footprint. Innovation in Barrier Materials Traditionally, many flexible packaging options have relied on multi-layer structures to provide adequate barrier properties, protecting the contents from moisture, oxygen, and other damaging elements. However, these multi-layer formats can be difficult to recycle. As a response, the industry is innovating to develop high-performing, recyclable barrier materials. These new structures aim to maintain the same high level of protection for the packaged goods while also being easier to recycle, striking a balance between product protection and environmental responsibility. Investing in Sustainability Education and Transparency Many companies in the flexible packaging industry are investing in educating consumers about their sustainable efforts. They are providing information on their packaging about the materials used and how to recycle the packaging correctly. The idea is to involve consumers in the sustainability journey, allowing them to make informed decisions about the products they purchase. Conclusion: Flexible Packaging and Sustainable Trends With these sustainable trends, the future of the flexible packaging industry looks promising. While there are still challenges to overcome, significant strides are being made towards a more sustainable packaging landscape. As technology continues to advance and more innovative solutions are developed, it’s clear that sustainability is more than just a buzzword — it’s a commitment to our planet and future generations. So, in 2024, we can expect these trends to continue driving the flexible packaging industry toward a more sustainable and environmentally responsible future. If you are interested in sustainable and/or flexible packaging, then partner with Brown Packaging today to get started. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts
In the competitive business landscape of today, custom packaging has emerged as a powerful tool to not only protect products but also make a lasting impression on customers. However, creating custom packaging that resonates with your target audience requires a deep understanding of their buying behavior. Customer buying behavior can be categorized into three main aspects: emotional, habitual, and rational. In this blog, we will explore how a company looking for custom packaging should consider these factors to design packaging that captivates and engages customers effectively. Emotional Buying Behavior Emotional buying behavior is deeply rooted in the customer’s feelings and desires. It revolves around the emotional connection a customer forms with a product or brand. When designing custom packaging with emotional buying behavior in mind, consider the following: Brand Storytelling: Your packaging should tell a compelling story about your brand. Use colors, images, and text that evoke emotions associated with your product. For example, if your product is eco-friendly, use earthy tones and images of nature to connect with environmentally conscious customers emotionally. Aesthetic Appeal: Visual aesthetics play a crucial role in emotional buying behavior. Ensure that your packaging design is visually appealing and aligns with your brand’s personality. If your brand is playful, use vibrant colors and whimsical designs. For a luxury brand, opt for minimalist, sophisticated packaging. Personalization: Personalization can create a sense of exclusivity and connection. Consider adding personal touches like the customer’s name or a personalized thank-you note. This makes customers feel valued and appreciated. Habitual Buying Behavior Habitual buying behavior is characterized by routine purchases where customers buy the same products repeatedly. Packaging design can influence habitual buying behavior in several ways: Consistency: Maintain a consistent packaging design to make it easily recognizable. This consistency reinforces the habit of purchasing your product. Ensure that the color scheme, logo placement, and overall design remain the same over time. Packaging Practicality: Packaging should be practical and easy to open, ensuring a seamless experience for customers. If your packaging is too complicated, customers may switch to a more convenient option. Iconic Elements: Incorporate iconic elements into your packaging design that become synonymous with your brand. Think of the iconic Coca-Cola bottle or the distinctive shape of a Toblerone chocolate bar. These elements trigger habitual buying behavior. Rational Buying Behavior Rational buying behavior is based on logic, practicality, and the customer’s evaluation of product features. To cater to customers with rational buying behavior, consider the following: Information Clarity: Ensure that your packaging provides clear and concise information about the product. Include key details like ingredients, usage instructions, and benefits. Use easy-to-read fonts and organize information logically. Eco-Friendliness: Today’s consumers are increasingly environmentally conscious. Consider using eco-friendly materials and clearly highlighting this on your packaging. Rational buyers often appreciate brands that align with their values. Packaging Size and Functionality: Rational buyers assess packaging size and functionality. If your product is sold in various quantities or sizes, ensure the packaging accommodates these options efficiently. Avoid excessive waste in packaging materials. If you are interested in custom packaging, then partner with Brown Packaging today to get started. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts
Wine, the elixir of celebration and sophistication, demands packaging that not only safeguards its integrity but also reflects its prestige. Whether you’re a winery owner, retailer, or wine enthusiast, understanding the intricate world of wine packaging is essential to preserving the quality of the wine and enhancing its allure. In this comprehensive guide, we explore the nuances of wine packaging, from its functional aspects to its role in brand identity and consumer experience. The Art and Science of Wine Packaging Wine packaging is an art that marries aesthetics with functionality. It involves creating packaging solutions that maintain the wine’s freshness, prevent oxidation, and protect it from temperature fluctuations. At the same time, packaging must capture the essence of the wine and convey the story of the vineyard and winemaking process. Unveiling the Types of Wine Packaging Wine packaging encompasses a variety of solutions tailored to different purposes: Glass Bottles: The classic choice for storing wine, glass bottles come in various shapes and sizes, each contributing to the overall wine experience. The choice of closures, such as corks or screw caps, can impact the aging process and flavor profile. Bag-in-Box: Offering convenience and longevity, bag-in-box packaging keeps oxygen exposure to a minimum, ensuring the wine stays fresh for an extended period after opening. This option is ideal for everyday wines. Cans: An emerging trend, canned wine packaging is convenient and eco-friendly. Cans are portable, lightweight, and perfect for outdoor events and picnics. Wine Pouches: Combining the benefits of bag-in-box and portability, wine pouches are gaining popularity. They offer a versatile option for single servings or on-the-go enjoyment. Luxury Packaging: Premium wines often come in elaborate packaging that exudes opulence. These packages may include custom boxes, embossing, foil stamping, and unique closures. Packaging’s Role in Brand Identity For wineries, packaging is an extension of brand identity. The label design, choice of materials, and packaging aesthetics contribute to the perception of the wine’s quality and the winery’s values. Cohesiveness between the wine’s story, label design, and packaging creates a memorable and impactful brand experience. Sustainability and Wine Packaging As environmental consciousness grows, wineries are increasingly adopting sustainable packaging solutions. This includes lightweight bottles, recycled materials, and eco-friendly closures. Sustainable packaging not only aligns with consumer values but also reduces the winery’s carbon footprint. Wine Packaging and Consumer Experience Wine packaging significantly influences the consumer experience, from the moment they see the bottle on the shelf to the act of opening and pouring the wine. Packaging that engages the senses through tactile finishes, visually appealing designs, and informative labels enhances the overall enjoyment of the wine. Choosing the Right Wine Packaging When selecting wine packaging, several factors come into play: Wine Type: The packaging should match the wine’s style and aging potential. For instance, delicate wines may benefit from cork closures, while screw caps are ideal for wines meant for immediate consumption. Audience: Consider the preferences of your target audience. Younger consumers might gravitate toward innovative packaging options, while traditionalists may prefer classic glass bottles. Occasion: The packaging should suit the occasion for which the wine is intended. Special occasions may call for premium packaging, while everyday wines can be more practical. Innovations in Wine Packaging The wine industry continually evolves, and packaging is no exception. Innovations include: Augmented Reality Labels: Labels that come to life through augmented reality apps, offering immersive experiences and additional information. Smart Packaging: Packaging with embedded sensors that monitor temperature, humidity, and other factors to ensure optimal storage conditions. Conclusion Wine packaging is a blend of artistry, science, and storytelling. It encompasses various options designed to preserve the wine’s quality, enhance brand identity, and elevate the consumer experience. From glass bottles to sustainable solutions, wine packaging plays a critical role in presenting the wine’s character and enhancing its journey from the vineyard to the consumer’s glass. As the wine industry continues to evolve, packaging will remain a crucial avenue for innovation, creativity, and connection with wine enthusiasts worldwide. If you are interested in wine packaging, then partner with Brown Packaging today to get started. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Wine Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts
Packaging is an essential component of product marketing, as it not only protects the products but also helps in promoting them. Boxes are the most common type of packaging material used by businesses of all sizes, and there are several types of boxes available in the market, including regular slotted containers (RSC) and half slotted containers (HSC). Quick Overview: RSC Vs HSC Boxes In this blog, we will compare and contrast RSC and HSC boxes in order to help you select the right one for your business needs. Definitions Customization Options Features Benefits Advantages Applications How to Select the Right Box for Your Business Needs We will also provide guidance on how a packaging buyer can select the appropriate type of box for their business needs. Definitions Regular slotted containers (RSC) are the most common type of box used in packaging. They are made from a single sheet of corrugated cardboard that is cut and scored to create four flaps at the top and bottom of the box. The flaps are then folded and sealed with tape to form the box. RSC boxes are versatile and can be used for a variety of products. Half slotted containers (HSC) are similar to RSC boxes but only have one set of flaps, which are located at the top of the box. The bottom of the box is left open, which makes it ideal for larger products or products that require loading from the top. HSC boxes are also versatile and can be used for a variety of products. Customization Options Both RSC and HSC boxes can be customized to meet specific business needs. Businesses can choose the size, shape, and thickness of the cardboard used to create the boxes. They can also choose to print logos, product information, and other graphics on the boxes to enhance their branding. Features RSC boxes are designed to be sturdy and secure, with four flaps that provide extra protection for the product inside. They can be stacked on top of each other without collapsing, which makes them ideal for shipping and storage. HSC boxes, on the other hand, are designed to be open at the bottom, which makes them easier to load and unload. They are also lighter than RSC boxes, which makes them more cost-effective to ship. Benefits RSC boxes are versatile and can be used for a variety of products. They are also strong and durable, which makes them ideal for shipping and storage. They are also cost-effective and can be easily stacked, which saves space and reduces transportation costs. HSC boxes are ideal for larger products or products that require loading from the top. They are also lightweight and cost-effective to ship. They are also easier to load and unload, which saves time and reduces labor costs. Disadvantages RSC boxes are not as easy to load and unload as HSC boxes, which can increase labor costs. They are also not suitable for products that require loading from the top. HSC boxes are not as secure as RSC boxes, as they only have one set of flaps at the top. This can make them less suitable for products that require extra protection during shipping and storage. Applications RSC boxes are ideal for a variety of products, including electronics, food and beverage products, and household items. They are also commonly used in the e-commerce industry, as they are cost-effective and easy to stack. HSC boxes are ideal for larger products, such as appliances, furniture, and industrial equipment. They are also commonly used in the agriculture industry, as they are lightweight and easy to load and unload. How to Select the Right Box for Your Business Needs When selecting the appropriate type of box for your business needs, there are several factors to consider. These include: Product Size and Weight: If you are shipping large or heavy products, an HSC box may be more suitable, as it provides easy access for loading and unloading. However, if your product is smaller and requires more protection, an RSC box may be the better option. Protection Needs: If your product requires extra protection during shipping and storage, an RSC box may be more suitable, as it has four flaps that provide extra protection. However, if your product is less fragile, an HSC box may be a more cost-effective option. Shipping and Storage Needs: If you are shipping or storing products in large quantities, an RSC box may be more suitable, as it is stackable and saves space. However, if you have limited storage space or are shipping smaller quantities, an HSC box may be more suitable. Budget: Both RSC and HSC boxes are cost-effective options for packaging, but the price may vary depending on the size and customization options chosen. Consider your budget when selecting the appropriate type of box for your business needs. Summary: RSC Vs HSC Boxes In conclusion, both regular slotted containers (RSC) and half slotted containers (HSC) have their own unique features, benefits, and disadvantages. When selecting the appropriate type of box for your business needs, consider factors such as product size and weight, protection needs, shipping and storage needs, and budget. If you are interested in corrugated boxes such as RSC, HSC or alternatives, then partner with Brown Packaging today to get started. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Corrugated Boxes Facebook Twitter LinkedIn Pinterest Relevant Posts
In the ongoing battle against environmental degradation, California has emerged as a leader in the fight to reduce single-use plastics. With a series of comprehensive laws and regulations, the Golden State has taken bold steps to curb the use of these harmful materials. Bans on single-use plastic bags, straws, and expanded polystyrene (Styrofoam) food containers are just a few examples of California’s commitment to a greener future. In this blog, we’ll explore these regulations and their significant implications for packaging choices, particularly within the food and beverage industry. California’s Stringent Regulations on Single-Use Plastics California’s proactive stance on reducing single-use plastics has resulted in several impactful regulations: Ban on Single-Use Plastic Bags: In 2014, California became the first state in the U.S. to ban single-use plastic bags at most retail stores. This groundbreaking law aimed to reduce plastic pollution, encourage reusable bag usage, and promote sustainability. Straws on Request: Under the “Straws on Request” law that took effect in 2019, restaurants in California can only provide plastic straws upon customer request. This measure significantly reduces the distribution of single-use plastic straws, minimizing plastic waste. Ban on Expanded Polystyrene (Styrofoam) Food Containers: California implemented a ban on expanded polystyrene (EPS) foam food containers in 2020. The use of EPS for takeout containers, cups, and plates is now prohibited due to its environmental impact and persistence in the environment. The California Circular Economy and Plastic Pollution Reduction Act: Enacted in 2020, this law sets ambitious targets for reducing plastic waste and increasing recycling rates in California. It encourages manufacturers to use more recycled materials in their products and promotes a circular economy for plastics. Implications for Packaging Choices in the Food and Beverage Industry California’s stringent regulations on single-use plastics have far-reaching implications for businesses, particularly those in the food and beverage industry: Adoption of Sustainable Alternatives: With bans on EPS foam containers, businesses must seek sustainable alternatives for packaging. This shift has led to the adoption of compostable or recyclable materials, such as paper-based packaging, reusable containers, and innovative eco-friendly materials. Emphasis on Reusability: The ban on single-use plastic bags and straws has placed a renewed emphasis on reusable packaging options. Restaurants and food establishments are increasingly offering reusable containers and encouraging customers to bring their own bags and containers. Focus on Eco-Friendly Packaging Designs: As businesses seek to comply with California’s regulations, they are investing in packaging designs that are both functional and environmentally responsible. This includes using materials that are easily recyclable or compostable and reducing excessive packaging. Consumer Awareness and Preference: California consumers are becoming more aware of environmental issues, leading to a preference for businesses that embrace sustainable packaging practices. Packaging choices that align with these preferences can be a competitive advantage. If you are interested in packaging solutions in California, then partner with Brown Packaging today to get started. (714)300-0650 request@brownpackaging.com Most Recent Posts: Categories: Corrugated Ecommerce ESD Design Display Flexible Packaging Foam Folding Carton Packaging Plastic Packaging Pouch Printing Protection Retail Rigid Box Thermoform Sustainability Subscribe To Our Newsletter By submitting your information, you agree to our terms and conditions and privacy policy. Custom Packaging Facebook Twitter LinkedIn Pinterest Relevant Posts